Monday, January 22, 2018

MENTHOLATUM’S New Lip Crayon Lip Balm Moisturises & Colours Your Lips Pretty Naturally



Introducing Mentholatum’s NEW Lip Crayon Lip Balm that serves not only as a lip enhancer, but also nourishes lips with bountiful moisture! It's a mix between lip care and lip colour. Whether it’s for an everyday look or for a special occasion, the all-new Mentholatum Lip Crayon Lip Balm is just the right pick for you; all you need is only an easy glide to instantly transform lips into a glowing healthy, pink and moisturised looking lips.

I totally fell in love with it the moment I swiped it on my dry lip, it managed to soften and smoothen my dry lip effortlessly. The colour also looked naturally lovely for me, all at once brighten up the overall look of my lip looking healthy and not dry anymore. Haha...That's why I always love Mentholatum Lip Balm Treatment where I tend to buy a new one whenever I go for travel, buy new one to put in my car in case I needed it desperately, makeup bag and place one at every corners of my home sweet home. I lost count how many lip balm with or without colours in my makeup collection. That's called Woman, I can hardly express....(starts singing oldies liao by John Lennon)


Function simultaneously as a lip crayon and lip balm, the all-new Mentholatum Lip Crayon Lip Balm is formulated not only to add a subtle pop of colours to the lips, but its moisturising properties also ensure that lips remain moisturised throughout the day. Contrary to any other ordinary lip crayons, this Mentholatum Lip Crayon Lip Balm is ultra-moisturizing as it is infused with moisturising ingredients that include the Argon Oil and Meadowform Seed Oil to help hydrate, nourish and protect lips, leaving lips smooth and hydrated even after long hours of application. 

Designed to enhance your overall makeup look, the latest Mentholatum Lip Crayon Lip Balm comes in four different gorgeous pink shades to suit different skin tones. With just a simple glide, this super nourishing lip crayon instantly gives you a truly beautiful, sheer and soft lip colour.           

These are some application tips to achieve your desired lip colour effect. To obtain a fuller and more plumped-up look, be sure to glide on extra layers at the bottom centre of the lips.    
·         One Glide – Sheer Soft Colour
·         Two Glides – Vibrant Tinted Colour
·         Three Glides – Intense Bright Vivid Colour
Define, enhance and beautify your overall makeup look with the all-new Mentholatum Lip Crayon Lip Balm! The Mentholatum Lip Crayon Lip Balm is fragrance free and is retailed at RM 19.90 (3g). It will be made available at all leading pharmacies and hypermarkets starting January 2018.


About The Mentholatum Company
The Mentholatum Company, Inc. Founded in 1889 is a manufacturer and marketer of non-prescription drugs and healthcare products. Headquarters are in Orchard Park, New York, U.S.A with operations in Australia, South Africa, Canada, Scotland, Taiwan, Thailand, Malaysia, Hong Kong, Mexico, South Korea, P.R China, India and Japan.

Manufacturing is carried out in 26 locations around the globe and marketing / distribution in over 150 countries. The company, privately held for 99 years, was acquired by Rohto Pharmaceutical Company Ltd. of Osaka, Japan in 1988. Rohto is a major player in the Japanese pharmaceutical market with top selling products in the eye care, topical and stomach relief categories.

Since 1889, The Mentholatum Company has grown and prospered from a small purveyor of soaps and toiletries into an international company, marketing quality proprietary medicines around the world. In the United States, and in many countries around the world, the Mentholatum family of products has earned a reputation for quality and value. Every Mentholatum brand is sold with an unconditional guarantee of satisfaction.

Brands under Mentholatum: Lipice, Oxy, Hada Labo, Selsun, Sunplay, Rohto C Cube, Deep Heating Rub.

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