Guardian,
the largest pharmacy, health and beauty retail chain in Malaysia has introduced the new Botaneco Garden Trio
Oil Hair & Body Collection for eco-conscious consumers who prefer effective
beauty solutions with ingredients harvested from nature.
The collection was launched at Core Gallery
with an exhibition and gallery tour of the exotic ingredients and production
process, that showcased the range as a work of art, here, today.
The Botaneco Garden Trio Oil Hair & Body range gets its name from the combination of three 100%
eco-certified exotic oils that are the next wave in moisturising hair and skin
care- Babassu Oil from Latin America, Baobab Oil from Africa and Chufa Oil from
France.
The Botaneco Garden Trio Oil Collection is
believed to be among the first hair and body care ranges to harness the power
of these exotic oils. Given the long hours spent in dry and humid environment, skin
care in the tropics needs the added boost of moisturisers, which is why every
variant in the Botaneco Garden Trio Oil Collection is further enriched with two
additional moisturisers for five times the moisturising benefits.
All three variants for both Body Wash and
hair care range of Hair Shampoo, Hair Conditioner and one amazing Hair Elixir
are formulated with botanical ingredients, enriched with Trio Oil.
Made with eco-certified ingredients and
dermatologically tested and proven, Botaneco Garden Trio Oil Collection is
gentle and effective to suit consumers who want spa or salon results at home, without
the harshness of harmful chemicals namely Parabens, Silicone, Soap, Colorant, Lanoline and DEA.
Ms Elyse Lee, Senior Regional Business Manager, Group Health & Beauty Private
Label, The Dairy Farm Group said, “The Botaneco Garden Trio Oil Collection offers ingredients harvested from
nature in a sophisticated blending of botanicals and eco-certified oils that provide our consumers with
gentle, yet effective beauty solutions. It is believed to be among the first
collections to incorporate Babassu, Baobab and Chufa oils in one collection.”
“Our
experts studied the needs of skincare in the tropics to find the best blend of
moisturisers to suit the very specific needs of users in this region. We found that
tropical ingredients such as Babassu Oil from Latin America and Baobab Oil from Africa that have been used in these regions for centuries,perform most
effectively. Meanwhile, Chufa Oil which is originated from ancient Egypt and has been labeled as one of the
oldest cultivated plants,” Ms Lee said.
“We combined these three exotic oils with two additional moisturisers for 5X Moisturiser benefits. The Botaneco Garden Trio Oil formulation
also contains Omega 3, 6 and 9 to promote healthy hair and skin,”Ms Lee added.
The Botaneco Garden Trio Oil Collection is free from harmful ingredients such as parabens, artificial
colorants and silicone giving consumers who are health-conscious and
environmentally-friendly, peace of mind.
Babassu oil is ideal for hair moisturisation. It contains
five fatty acids as well as Vitamin E and
phytosterols which act as anti oxidant agents.
Baobab oil is an ancient beauty secret of Africa. This
centuries old therapy is laden with Omega 3, 6 and 9 fatty acids that promote healthy skin and
hair. Baobab oil leaves the hair
soft and silky while protecting it from damage caused by the sun and free
radicals. Baobab oil is also an excellent skin moisturiser, which absorbs
quickly into the skin.
Chufa oil is a
mainstay of Mediterranean beauty. By containing
Omega 6 and 9 as well as Vitamin E, chufa oil is rich in antioxidants that
fight free radicals to preserve a more youthful appearance.
The Botaneco Garden Trio Oil Bath Collection consists of three variants to suit different targeted
and intensive needs, namely Whitening, Moisturising and Gentle Cleansing.
Consider the Whitening variant if uneven skin
tone or dark patches are a problem, as it is enriched with apricot kernels and
licorice extracts, to gently exfoliate skin while evening out skin tone.
Opt for the Botaneco Garden Trio Oil
Moisturising variant if long hours in dry environments such as air-conditioned
workplaces leave skin dry. It has added olive oil and Vitamin E to boost the
moisturising effects of Trio Oil, improve skin elasticity as well as provide
satin care for dry skin.
The Gentle Cleansing variant with cherry
blossom extract is ideal as it helps in skin softening and prevents skin
dryness.
Three
variants are also available for the Botaneco Garden Trio Oil Hair Shampoo and Conditioner
Collection that provides salon quality results, minus the harshness of paraben, artificial colorants and silicone on hair and scalp.
The collection provides effective solutions to common hair problems such as frizzy, damaged, and weak hair that is prone to falling due to breakage. It is silicone-free for relaxing shampoo and conditioning experience.
The collection provides effective solutions to common hair problems such as frizzy, damaged, and weak hair that is prone to falling due to breakage. It is silicone-free for relaxing shampoo and conditioning experience.
To
tame coarse and frizzy hair opt for the Smooth & Silky Shampoo and Conditioner variant
that adds calendula extract to the moisturising power of Trio Oil to condition hair
for a smoother and more manageable texture.
The
Repair & Strengthen Shampoo and Conditioner variant is perfect for damaged
hair as the magnolia extract adds conditioning to the moisturising and
smoothing properties of Trio Oil.
Enriched
with sunflower oil, the Hair Fall Control Shampoo and Conditioner of the Botaneco
Garden Trio Oil Collection is enriched with sunflower oil to strengthen hair
and reduce hair fall due to breakage.
In addition to three exotic oils, the Hair
Elixir is enriched with Chamomile extract to deliver ten types of hair
benefits. Among superior benefits from Hair Elixir are moisturising and
nourishing, conditioning, damage repair, detangling and improve hair
manageability. This Hair Elixir also protects our hair from UV and delivers
antioxidant benefits while maintaining hair shine as well as softening and anti
frizz.
“With the Botaneco Garden Trio Oil Collection, consumers have the benefits of three of the most
effective Babassu, Baobab and Chufa for both hair and body care. Consumers will
appreciate that it is priced within reach for a high quality, eco-conscious
performance line giving more people access to solutions for their daily
personal care needs,” Ms Lee said in closing.
Pricing*
and Availability
The Botaneco Garden TrioOil Collection is available nationwide at all Guardian outlets and
e-store at https://online.guardian.com.my. Prices
range from RM 3.80 to RM 19.90.
*Pricing is inclusive of GST
Spread
festive cheer with the Gift Of Love bag with any purchase of Botaneco Garden
Organic Argan & Virgin Olive Oil or Botaneco Garden Trio Oil worth RM 20
and above. While stocks last.
About Guardian Malaysia
From a 200-sqft pharmaceutical retail outlet
catering to the expatriate community to emerging as the leading Pharmacy,
Health and Beauty retail chain in Malaysia, Guardian now operates a chain of
over 400 stores, providing unrivalled variety of Pharmaceutical, Health and
Beauty products to more than 2.5 million Malaysian customers a month, across
the country.
Guardian’s
commitment to its customers’ needs is also reflected in a dedicated team of
pharmacists, who impart professional advice and consultation to customers.
Committed to strong corporate governance, which upholds responsible and ethical
dispensing at all times.
Guardian is also an advocate of corporate
philanthropy and believes in giving back to the community. Guardian celebrates
four decades of success by making a pledge to contribute to worthy causes by
getting involved in the efforts that help to provide and promote the care,
development and well-being of the local communities and supporting programs that are dedicated
towards those in need namely, women and children.
About Dairy Farm
Dairy Farm is a leading pan-Asian
retailer. At 30th June 2014, the Group
and its associates and joint ventures operated over 5,800 outlets and employed
over 100,000 people. It had total annual
sales in 2013 exceeding US$12 billion.
The Group operates under a number of
well-known brands across four divisions.
The principal brands are:
Food
· Supermarkets
– Wellcome in Hong Kong, Taiwan and the Philippines, Cold Storage in Singapore
and Malaysia, Giant in Malaysia, Indonesia, Singapore and Brunei, Hero in
Indonesia;
·
Hypermarkets
– Giant in Malaysia, Indonesia, Singapore, Brunei and Vietnam;
·
Convenience
stores – 7-Eleven in Hong Kong, Singapore, Southern China and Macau.
Health and Beauty
·
Mannings
in Greater China and Guardian in the rest of Asia;
Home Furnishings
·
IKEA
in Hong Kong, Taiwan and Indonesia; and
Restaurants
·
Maxim’s
in Hong Kong, mainland China and Vietnam.
Dairy Farm International Holdings Limited is
incorporated in Bermuda and has a standard listing on the London Stock Exchange
as its primary listing, with secondary listings in Bermuda and Singapore. The Group’s businesses are managed from Hong
Kong by Dairy Farm Management Services Limited through its regional
offices. Dairy Farm is a member of the
Jardine Matheson Group.
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