Sunday, February 19, 2017

CHAPS Hits The Malaysian Fashion Scene

The fashion industry has become one of the most popular and sought after essences in Malaysia. Today, fashion styles do not only focus on a specific theme but ranges from diverse styles that accommodates to every individual’s different personality and soul. Fashion these days is more than just an essential wear; it is a form of individual self-expression. I was glad I made the great effort to attend CHAPS official opening that fateful afternoon no matter how busy I was that week. The finger food served was good, they even served blue and red cold drinks to match-made in heaven of their Blue Red theme with Red or Blue Denim Bags presenting to us as gifts too. So glad I got the Red Bag because I love everything Red Hung Dong Dong in everything besides Green.

Luen Thai Holdings Limited, a multi-billion dollar global leader in consumer goods with Retail as one of the group’s fastest growing ventures, extends its reach with CHAPS, a brand created by fashion icon Ralph Lauren. Ah ha, no wonder I fell in love with their trendy and stylish collection yet comfy at the very 1st sight. In fact, I've been a fan of Ralph Lauren since in my 20's and today in my 40's, I chose their iconic Polo Shirt during my shopping trip in Pavilion recently. Always shop for their signature products 1st, only start shopping for other line of trendy style that you prefer later then you won't go out of line from your fashion style that's for sure.

Launched in 1978, CHAPS is a brand that offers classic all-American styles that is synonymous with carefree, timeless design and impeccable quality. CHAPS offers a complete comfortable yet stylish lifestyle collection for women and men ranging from casual sportswear with a feel of simplicity yet giving attention to detail, to signature pieces with a trendy fashion twist, to effortlessly elegant dresses and men’s polished tailored clothing.

CHAPS represents fashion that is confident, spirited and fresh. With its authentic inspirations from nautical to Americana, CHAPS fits the young and trendy. For Ralph Lauren so loved his country, CHAPS collections are inspired by the cities in USA. In fact I brought Rambo over to CHAPS at One Utama during my shopping trip there yesterday, he asked me to choose the Red Jacket and other blue denim top where he explained to me that their price is reasonable matched for the quality, most importantly it's comfy due to his 'Zik Yip Beng'. Haha...As a QA/QC Chief who had undergone 20 years of manufacturing business in all around the world esp. China and US, he's very fussy when it comes to quality assurance be it for cars, homeliving products etc. for Japan market.

For women, CHAPS offers blouses, dresses, skirts and pants that are sophisticated and ready for wear, perfect for work and can easily transition from desk to dinner. Throughout the range, details like subtle embroideries, petite lace eyelets and crochet trims offer a feminine appeal. These all occasion wardrobe essentials combine seamlessly to yield a collection that’s perfect for today’s women, who lives her life on the go.

For men, CHAPS offers stylish looks that effortlessly transition from the office to cocktail hour with a wide selection of dapper outfits from its iconic look and remarkably breathable Polos to rugged plaid Oxford Shirts, Flat-Front Shorts and Classic Pants in hue of colors to choose from. With CHAPS, men get comfortably fit with all the signature details one would expect from the brand’s classic models.

Luen Thai Holdings Limited is a multi-billion dollar global leader in consumer goods, an industry consolidator and multi-product expert in manufacturing apparel, accessories, leather bags and shoes. Luen Thai strengthened its position in the retail industry by opening its first CHAPS store in Shanghai [Opened in October 2015]. In November 2016, the company established Luen Thai Retail Malaysia to initiate the retail business operation in Southeast Asia with Pavilion Elite and 1Utama Shopping Centre being its first two CHAPS stores [Both recently opened in January 2017] while the third CHAPS store will be opened in MyTown Shopping Centre. The company targets to open another 4 stores within the year.

Monday, February 13, 2017

Hada Labo’s New & Improved Lifting & Firming Range Will Awaken Skin's Youthfulness

For many women, turning 30 signals a time to truly consider the best-suited skincare for their skin. It is a time to choose wisely a skincare range that is targeted at skin issues such as fine lines, wrinkles, loss of skin elasticity and collagen. Formulated to restore youthful radiance to the skin, the new and improved Hada Labo Lifting & Firming Range does just that. 

This improved formula targets the epidermis layer to realize youthful skin with firmness and resilience. Die die also I made it that fateful afternoon to attend the Japanese beauty event at Roofino Sky Dining, KL Trillion in Kuala Lumpur, Malaysia which is also the latest sky dining place you can check out when you're coming to this area. The food was good and even the Raspberry Juice specially blended for this Hada Labo event was juicy+yummy too and last but not least, the breathtaking hilly mountain views to die for perfect pictures here. 

The two key ingredients in the new and improved Hada Labo Lifting & Firming range are Hydrolyzed Elastin and Hydrolyzed Collagen, which work together at cell level to create skin strength, firmness, and shape. The Elastin and Collagen are both essential to maintain skin firmness and elasticity. This range is also infused with Elasgrow and Fermented Soymilk, an exclusive ingredient to boost collagen and elastin production that helps improve skin density, firmness and elasticity to keep skin visibly tighter, firmer and more lifted.

This new and improved range is also upgraded with 4 types of Hyaluronic Acid to help deeply hydrate skin from the surface to the inner skin layers for a significantly soft, smooth and supple skin. It also contains powerful anti-oxidants properties to fight against the damaging effects of free radicals. In my last Japan Kyushu Island holiday, I saw this Hada Labo Red Hung Dong Dong packaging lining up prettily at most of the pharmacies, I told Rambo I'm gonna need this full range of skincare very soon and I was so glad my dreams do come true so soon at the perfect timing in 2017. Haha...I love it and I especially needed the new Anti-Wrinkle Care Cream to smoothen the fine lines around my eye and lip areas so desperately. 

The Hada Labo Lifting & Firming range is comprised of 6 distinct products:
Lifting & Firming Lotion – Rich (RM 67.50)
Lotion is an essential first step after cleansing. It helps to awaken skin and drives moisture deep into the inner skin layers to prepare skin to fully receive the benefit of the next skincare regime that follows. For best results, use twice daily after cleansing. Gently pat the lotion onto the face until thoroughly absorbed.

Lifting & Firming Milk (RM 70.90)
A light-weight milk that easily penetrates deep into skin to restore youthful radiance and luminosity, leaving skin visibly firmer and smoother. This can be applied twice daily after lotion / essence application. Gently pat onto the face until thoroughly absorbed.

Lifting & Firming Cream (RM 78.00)
This velvety cream melts into the skin to provide an intense nourishment to strengthen and improve the skin’s youthfulness, leaving skin visibly lifted, firmer and more luminous. After applying lotion / essence, take a sufficient amount and apply evenly on the face and neck area. Gently massage and pat to allow absorption into the skin.

Lifting & Firming Wrinkle Care Cream (RM 74.90)
A rich and nourishing cream that is designed to treat age sensitive contours around the lips and eyes. Regular usage of the Wrinkle Care Cream will leave the lines looking finer and smoother, revealing a plumper, more youthful and renewed skin texture. Use this twice daily after moisturizing. Gently dab onto wrinkle prone areas such as the forehead, eyes and lip area.

Lifting & Firming Mask (RM 52.90)
A serum-soaked mask enriched with anti-aging ingredients to deeply hydrate the skin and restore the skin’s youthful vitality. This soft cloth mask is designed with the right thickness to fit the face perfectly. Upon application, skin feels instantly revitalized, lifted and smoother. The Lifting & Firming Mask can be used once or twice a week as part of your skincare regime.

Lifting & Firming Essence (RM 89.90)
The Lifting & Firming Essence contains naturally derived Pomegranate extract and Lycopene, which boasts 100 times more antioxidant power than Vitamin E to fight signs of aging and pollution. It also contains Soybean Extract to help improve skin elasticity and boost collagen and elastin in the skin to reveal firm and youthful skin. The Lifting & Firming Essence is formulated with High Performance Penetrating & Deep Moisturizing (HPP&M) Technology which has an active delivery system to drive moisture deep into skin to fully hydrate skin from the surface to the inner skin layers. This also works to prepare skin to receive the full benefits of skincare that follows. For best results, use after Hada Labo Lifting & Firming Lotion. Apply on palms and gently pat onto face until thoroughly absorbed.

The Hado Labo Lifting & Firming range is pH balanced and free from alcohol, fragrance, colorant as well as mineral oil. It will be available at all major pharmacies nationwide starting January 2017. Check it out, you'll love it just as much like I did for years of pampering my dehydrated skin back to normal skin. And the price range is very affordable, safe to use for day and night even for occasional sensitive skin like mine, even my dear hubby Rambo help finished using it for me. Haha...That's life!

Hada Labo skincare philosophyPERFECT X SIMPLE”, 
For ultimate perfection and ultimate simplicity

Hada Labo uses the finest, purest and highly effective ingredients to provide you with the ultimate result of beautiful skin. Inspired by traditional Japanese beauty wisdom, Hada Labo adopts a “no more no less” philosophy in the formulation of its products for the “perfect” ingredients ratio to give optimal results. Unnecessary additives, colorant, fragrance and mineral oil that will burden the skin are omitted. Only essential ingredients that are beneficial to the skin are retained to ensure maximum effectiveness – Only the best for your skin and nothing else...

About The Mentholatum Company
The Mentholatum Company, Inc. Founded in 1889 is a manufacturer and marketer of non-prescription drugs and heathcare products. Headquarters are in Orchard Park, New York, U.S.A with operations in Australia, South Africa, Canada, Scothland, Taiwan, Thailand, Malaysia, Hong Kong, Mexico, South Korea, P.R China, India and Japan.

Manufacturing is carried out in 26 locations around the globe and marketing / distribution in over 150 countries. The company, privately held for 99 years, was acquired by Rohto Pharmaceutical Company Ltd. of Osaka, Japan in 1988. Rohto is a major player in the Japanese pharmaceutical market with top selling products in the eye care, topical and stomach relief categories.

Since 1889, The Mentholatum Company has grown and prospered from a small purveyor of soaps and toiletries into an international company, marketing quality proprietary medicines around the world. In the United States, and in many countries around the world, the Mentholatum family of products has earned a reputation for quality and value. Every Mentholatum brand is sold with an unconditional guarantee of satisfaction.

Brands under Mentholatum; Lipice, Oxy, Hada Labo, Selsun, Sunplay, Rohto Eye Drops, Botanics, Deep Heating Rub.

Thursday, February 9, 2017

LEGO® BATMAN Movie Event At MidValley Megamall

No doubt I'm a Batman fan so die die no matter how busy I am with our projects also, I have arranged with Rambo that we must attend this LEGO® BATMAN Movie Event after the 1st event in Pavilion. And I was so glad I made it to the event and I feel totally on top of the world after getting myself up close with Batman that fateful evening. Haha...Of all the superheroes ever created in the world, I had the biggest crush on Batman only and I have never missed any of its movie as well. Can't help it, I just love Batman!

If there’s one thing certain about the upcoming LEGO® BATMAN Movie, it’s that it promises to be the most ‘awesome’ in a totally LEGO® way of speaking – the rendition of the Dark Knight franchise. In conjunction with the big premiere, LEGO Malaysia treats fans of the most-lovable BATMAN by bringing the movie to life at its special LEGO® BATMAN Movie Event at the East Entrance Atrium & Lobby, Ground Floor, Mid Valley Megamall. The consumer event runs from Monday 6 February 2017-Sunday 12 February 2017. Go check it out and the movie starts today at GSC, enjoy the movie as I'm going to watch it once I'm free to do so.

Built in partnership with 20th Century Fox Malaysia and Toys “R” Us to promote the latest blockbuster in the LEGO® franchise and introduce new limited edition The LEGO® BATMAN sets, fans of LEGO® and Gotham’s crime-busting crusader are in for a treat – with awesome The LEGO® BATMAN Movie-themed activities, LEGO® dioramas created by fans, and a few ways to redeem LEGO® goodies.

“The LEGO® BATMAN Movie is a new milestone for us. Like The LEGO® Movie, it’s sure to be yet another pop-culture phenomenon and we wanted to ensure we connect fans with what we’re good at – inspiring the joy of building in them. In many ways, this event is more than an extension of the film, it is a crucial element of the LEGO® promise and we couldn’t have one without the other,” says Jacob Leighton Rennison, Senior Marketing Manager at LEGO Malaysia. 

About The LEGO Group
The LEGO Group is a privately held, family-owned company with headquarters in Billund, Denmark, and main offices in Enfield, USA, London, UK, Shanghai, China, and Singapore. Founded in 1932 by Ole Kirk Kristiansen, and based on the iconic LEGO® brick, it is one of the world's leading manufacturers of play materials.

Guided by the company spirit: "Only the best is good enough”, the company is committed to the development of children and aims to inspire and develop the builders of tomorrow through creative play and learning. LEGO products are sold worldwide and can be virtually explored at
For more news from the LEGO Group, information about our financial performance and responsibility engagement, you can visit ttp://

Wednesday, February 1, 2017

Saimdang, Korea’s highly-anticipated series set to Premiere in Malaysia

Making a comeback after a 13-year small-screen hiatus, Lee Young-ae takes centre stage in Saimdang, Oh!K’s latest period drama. A love story set across time about the life of historical Korean figure – Shin Saimdang, the series will premiere with double episodes simultaneously with Korea on 26 January 2017 (Thursday) at 9pm, exclusively on Oh!K (Astro Ch 394). Fans will be able to catch new episodes every Wednesday and Thursday at 9pm. I'm doing my best to catch this Korean highly-anticipated series too once I have completed my Summer Projects in hand.  

Lee Young-ae first gained international recognition in 2003 for her performance in the award-winning television series, Jewel in the Palace. The series which is currently airing on Oh!K was exported to 91 countries, increasing the Korean pop-culture phenomenon abroad. Yea, because of Jewel in the Palace TV series and Rambo's infatuation towards Lee Young-ae's great acting skill, we finally decided to travel to Korea for Winter Holiday after watching the whole series. Haha...We visited many places all around Korea and we even flew to Jeju Island by Korean Airlines for winter snow escapade.

Set in both the Joseon era and present day, Saimdang weaves a story of fact and fiction, uncovering the life of this unconventional 16th century Korean woman. In an interesting twist, Lee Young-ae is set to play both roles of the female lead in past and present - as Seo Jiyun, a part-time university lecturer and Shin Saimdang herself. The story opens when Seo Jiyun discovers the diary of Shin Saimdang in Italy, and goes on to uncover the secrets about a mystery painting she finds inside.

Acting alongside Lee Young-ae is Korean heartthrob Song Seung-heon (East of Eden, Autumn in My Heart). After a break of three years, he returns to the screen in his first period drama as Lee Gyeom, Shin Saimdang’s love interest. In Saimdang, viewers can expect to see a different side to the actor.

Be sure to catch the double-episode premiere of Saimdang, same time as Korea on 26 January 2017 (Thursday) at 9PM exclusively on Oh!K (Astro Channel 394). New episodes air every Wednesday and Thursday at 9PM. For more information on Oh!K and its programmes, you can visit the Oh!K Website or the Oh!K Facebook page

An intertwined journey of Jiyun (Starring Lee Young-ae), a university lecturer of Korean art in the present, and Shin Saimdang herself in the past comes alive in this brand new series. After Jiyun stumbles upon the diary of historical figure Shin Saimdang, she becomes intrigued by a mysterious portrait that she finds inside of it. Looking to discover the history behind the picture, she takes it upon herself to locate the real portrait and through this, Saimdang’s love and life story awakens.

View the official promo here:
· (English)
· (Mandarin)
· (Bahasa Malaysia)

Meet the Main Cast
Lee Young-ae (Plays Seo Jiyun and Shin Saimdang)
Lee Young-ae is a well-known actress in the Korean entertainment scene. She began her career through a role in an advertisement in 1991, with Andy Lau. In 1995, she went back to school to pursue her favourite subject – acting.

After 10 years, since her appearance in the hit drama Jewel in the Palace, Lee Young-ae is finally returning to the screens.

Through her highly praised acting skills in Jewel in the Palace, she created a global craze for Korean dramas. In 2007, she received the Medal of Culture Merit from the South Korean government for her contribution to the Korean wave.

In Saimdang, Lee Young-ae takes on a double role in the series. She plays Seo Jiyun, the mother of a precocious eight-year-old son and a Korean art history lecturer at a university. When she comes across an old book in Italy suspected of being Saimdang’s memoirs, she gets swept up in the whirlwind of destiny.

She also plays Shin Saimdang, the woman who writes “the Sujinbang Diary” that Seo Jiyun discovered. She is an artist with an extraordinary sense of colour.

Song Seung-heon (Plays Lee Gyeom)
Song Seung Heon is an instantly recognisable South Korean actor. Wooed by many for his chiselled good looks, Song Seung Heon began his career as a model for the jeans brand STORM.

He broke into acting with the 1996 television sitcom Three Guys, Three Girls, and a very successful acting career followed.

His popularity increased tremendously with the 2000 drama Autumn in My Heart which made him one of the most recognised Hallyu stars and much sought-after actor.

Song Seung Heon has since starred in many popular films and dramas, including East of Eden (2008), My Princess (2011), Dr. Jin (2012), When a Man Loves (2013).

In Saimdang, he takes on the role as Lee Gyeom, a free-spirited boy who was locked in a prison disguised as a home. He was a man who never stopped loving Saimdang and stayed devoted to her all his life. He was the Joseon version of a chivalrous man who treasured even the shadow of the woman he loved.

About Oh!K
Oh!K offers viewers the ultimate Korean entertainment, including premium drama series as well as variety and music programming. A brand powered by major studios and content creators including MBC, one of Korea’s leading broadcasters and content providers, Oh!K is for everyone who loves drama – packaging iconic and award-winning hit series from an unrivalled catalogue of content. The channel is available in Southeast Asia and provides local audiences access to first-runs and exclusives, many soon after their transmission debut in Korea. Oh!K is brand created and distributed by Turner, a Time Warner company. Visit for the full schedule and

About Turner Asia Pacific
Turner Asia Pacific creates and distributes award-winning brands throughout the region, running 61 channels in 14 languages in 42 countries. These include CNN International, CNNj, CNN, HLN, Cartoon Network, Adult Swim, Boomerang, POGO, Toonami, Warner TV, Oh!K, TCM Turner Classic Movies, truTV, MondoTV, TABI Channel, and HBO, HBO HD and WB in South Asia. Turner manages the business of Pay- and Free-TV-channels, as well as Internet-based services, and oversees commercial partnerships with various third-party media ventures; it teams with Warner Bros. and HBO to leverage Time Warner’s global reach. Turner Broadcasting System Asia Pacific, Inc. (“Turner Asia Pacific”) is a Time Warner company.

Tuesday, January 24, 2017

The Launch Of Japan's Legendary Skin Cream

Cure Water Treatment Skin Cream is the latest innovation skin cream after the success of producing the remarkable skin care Cure Aqua Gel that removes dead skin using activated hydrogen water. I was glad I came for this legendary skincare launch held at Tous Les Jours because I fully trusted Japanese technology in skincare products and living by using it faithfully for many years already. You can find both of these effective and efficient skincare that can delay your aging speed at SaSa Malaysia, check it out when you're there.

Water Treatment Skin Cream has 2 main usage where we can use it as a toner and an emulsion. The harmless cosmetic-grade sillicon covers your skin to maintain skin hydration for a smoother and oil free complexion. I have fallen in love with it I actually apply it on my face, neck and my whole after my bath. Feels cooling and hydrating my aging skin instantly like the maggi mee.

This lightweight moisturiser is specially formulated to battle against dry skin. The texture of the product feels like lotion rather than a cream with its high concentration of liquid, the cream has a high skin absorption rate. Not only it leaves my skin soft smooth like a baby skin, they also mentioned that it can actually helped to protect our skin from natural aging oxidation we're  facing everyday due to stress, free radicals and dehydration.

Apply a small amount on your skin, massage it with your fingertip and you can see water will emerge from the cream. As it consists of 75% of hydrogen water, Cure Water Treatment Skin Cream will speed up your skin's regeneration process, reduces fine lines and wrinkles. It penetrates into the skin effectively and will be able to keep your skin supple, firmer and evens out skin complexion. It is best to use both products together to see the instant result for clean, smooth and radiant skin that you're looking for. 

This CURE Water Treatment cream is gentle to the skin and also suitable for sensitive skin too. In fact I loved the fine molecules that managed to penetrate into my skin real quickly after a gentle massage, I feel so pampered like a Queen who's ready to get her blissful slumber sleep at night. It didn't feel sticky at all but leaves a smooth touch on my skin over the weeks. Try it, you'll love it too!

Monday, January 23, 2017

Launch of Blanc Coco Sparkling Coconut Water, Thai Coco Coconut Milk Beverages And Snacks

Blanc Coco, the world’s first sparkling 100% coconut water has been launched in Malaysia by Euro-Atlantic Sdn Bhd for Thai Coconut Public Company Limited. I was glad I made it to this authentically Thai event with Blanc Coco coconut water as the main superstar beverage launched at the Samplings On The Fourteenth, Berjaya Times Square Hotel. I enjoyed the authentic Thai cuisines that they have served us with free flows of yummy Blanc Coco coconut water to cool the spicy Thai delicacies in my body. I'm a fan now of Blanc Coco, it's so addictive but it's fine because it's healthy for me.

Coconut water is good for health and it obviously contained many health benefits that are beneficial for our bodies in the long run. I love taking coconut juice like drinking water to me and I like the ones from Thailand as it's sweet and juicy to the max. And I especially loved the roasted type one and will looked for it whenever I go for my Thailand holiday. In fact, I enjoyed taking coconut water everyday to cool and hydrating my heaty body and for slimming purposes. Haha...One of my best kept secrets in keeping my body healthy, slim and trim for many years with coconut water and I swear by it fully 100%.

A unique refreshing drink of rich and nutritious coconut water, it comes from the best kind of coconuts – the Nam Hom variety, grown in the Ratchaburi Province in Thailand. These special coconuts are harvested the traditional way from trees that thrive in saline, sustainable soil conditions and humidity in this province in Central Thailand. This pure, flavourful coconut water turns sparkling to enhance its texture and becomes the perfect and most delicious thirst quencher on its own or when dining. 

The Nam Hom coconut, hailed as “The King of Coconut” and reputed to be the best in the world, delivers a unique fragrant aroma to Blanc Coco 100% Sparkling Coconut Water, which cannot be found in other species of coconuts. There are 4 flavours in the range of Blanc Coco 100% Sparkling Coconut Water with Natural Flavour, Mango & Pineapple, Lemonade and Pomegranate. Thai Coconut Public Company Limited also produces under the Thai Coco label, Coconut Milk Beverage in durian, chocolate, coffee, mango and melon, besides its original flavour. There are also Thai Coco snacks like Roasted Coconut Bar and Coconut Chips in sour cream & onion, yoghurt and original flavours.

Blanc Coco 100% Sparkling Coconut Water, Thai Coco Coconut Milk Beverages and Thai Coco snacks are distributed in Malaysia by Euro-Atlantic Sdn Bhd, a leading importer and distributor of marine produce, specialty fruits and vegetables based in Kuala Lumpur.

Blanc Coco 100% Coconut Sparkling Water (275 ml) is retailed at RM7.50 per bottle and the Thai Coco Coconut Milk Beverage (280 ml) at RM4 a bottle. They are available at all leading retailers in Malaysia and can be purchased online at selected platforms. Try it, you'll love it too. When they mentioned the survey and research about Malaysians' preferences on the beverage choices saying that the Malays and Indians prefer the flavoured drinks while the Chinese would opt for the Blanc Coco 100% Coconut Sparkling Water, I totally agreed with them during the media press conference because as a Chinese myself, I prefer the pure 100% coconut juice like Blanc Coco Coconut Sparkling Water that instantly gave me the 'Umph' satisfaction after enjoying the cooling drink although I'm not a fan of sparkling water, the French's favourite, but Blanc Coco is my favourite now.

About Thai Coconut Public Company Limited
Thai Coconut Public Company Limited has been manufacturing Thai coconut products under the brands Thai Coco and Easy Thai in its huge, high-tech facility in Ratchaburi Province for many years. 

The company prides itself on growing sustainably the best varieties of Thai coconuts and producing quality coconut products.

Its products include canned coconut milk, pasteurized coconut milk, canned coconut juice / water, pasteurized coconut water, desiccated coconut and ready meals. It also produces cold pressed virgin coconut oil and coconut oil for cooking as well as organic products.

Besides consumer products the company also produces for food industries. Among the products are coconut milk, coconut juice etc. in aseptic bags, fruit preparations and fruit juices. The products are sold in Thailand as well as exported to the US, Europe, Middle East, Australia and Asia.

About Euro-Atlantic Sdn Bhd
Euro-Atlantic Sdn Bhd is a leading Malaysian importer and distributor of specialty fruits, vegetables and marine produce from US, Norway, Chile, South Africa, Turkey, France, Spain, Korea, Japan, Taiwan, Australia and New Zealand.

With over two decades of experience in the industry, Euro-Atlantic has raised the bar in the Malaysian fresh produce import business with their continuous search for new and emerging food sources and heavy investments in state-of-the-art cold rooms and equipment.

Euro-Atlantic was started in 1992 by its managing director Ebby Loo and two other directors. Today its clientele include the US Navy, airlines, ship chandlers, major hotels, hypermarkets, supermarkets and upmarket restaurants in Malaysia.

Euro-Atlantic is a proud recipient of the globally esteemed HACCP (Hazard Analysis and Critical Control Points) certification, a Swiss internationally recognized system of food safety management. Today, Euro-Atlantic is recognized and respected by industry players. 

Euro-Atlantic has four subsidiaries:
1. Euro-Atlantic (Penang) Sdn Bhd (EAPG) since 2001
2. C-Food Portions Sdn Bhd (CFP) set up in 2007 to import and process fresh marine produce like salmon, king crabs, lobster and scallops in a controlled indoor environment.
3. Euro Atlantic (Sabah) Sdn Bhd (EAKK) since 2011
4. Euro Atlantic (Johor) Sdn Bhd (EAJ) since April 2015