Monday, October 24, 2016

XIXILI Stand Up For Pink Breast Cancer Awareness Campaign 2016

In conjunction with the Pink Ribbon month of October, also internationally known as Breast Cancer Awareness Month, XIXILI hosted its 11th annual XIXILI Breast Cancer Awareness Campaign Event themed ‘XIXILI Stand Up For Pink’ at the Mid Valley Megamall, South Court Ground Floor from 28th September till 2nd October 2016. I was glad I came to render my full support for XIXILI and BCWA Pinktober event that Saturday afternoon. 

As a leading Malaysian lingerie brand, XIXILI proudly teamed up with other brand partners who share similar objectives to raise breast cancer awareness and to fundraise for the Breast Cancer Welfare Association (BCWA) of Malaysia. The 5-days event saw an influx of positive engagement from shoppers of all ages as they pledged their support for PINK and took part in the interactive on-ground activities. We walked in a circle together and took many pictures here.

1 in 20 women have a chance of developing breast cancer in their lifetime and breast cancer is the most common form of cancer affecting Malaysian women across all ethnic groups. As XIXILI’s valued customers are primarily women, the message to be more breast aware and to take charge of one’s own breast health is both profound and close to our hearts. Consultation booths with silicone breast dummies, manned by breast cancer survivors themselves and a team of nurses were set up at the event to educate shoppers on the methods of performing the monthly Breast Self- Examination (BSE). All female shoppers were also encouraged to take the opportunity to undergo a complimentary Clinical Breast Examination (CBE) by the on-site certified professional nurses of BCWA.

A private room for Clinical Breast Examinations (CBE) service by the certified professional nurses, and silicon breast dummies on display for Breast Self-Examination (BSE) demonstrations. Dr. Evelyn Ho, a practicing Consultant Clinical Radiologist from Ramsay Sime Darby ParkCity Medical Centre, also paid them a visit to host a public talk on breast cancer myths and to provide medical advice on breast health care to shoppers.

With the strong dedication and efforts of the BCWA Team, we are proud to announce that a remarkable record 662 shoppers were educated on Breast Self-Examination (BSE), whilst 601 female visitors undertook the Clinical Breast Examination (CBE). Over RM10,000 was raised from public donations, Pink Merchandise sales and Charity Dry Hair Cuts. A Pink Ribbon art sculpture made of entwined yarn was erected to signify the communal bond and support for and amongst women diagnosed with breast cancer.

The Pink Ribbon is an international symbol of breast cancer awareness and the color pink in general, identifies the wearer who expresses his/her moral support for women with breast cancer. The yarn was also strung within the 4 arches of the main structure, and guests were encouraged to tie their pledge cards along the string to add to the artwork and to imply the deepening bond of the community.

Guests also enthusiastically took part in Shu uemura’s Kiss & Pledge, by donning their favourite shade of pink lip balm, kissing on a heart-shaped pink card and tying it to any one of the 4 string-walls to pledge their support for pink. Haha...Tammy with her sexy lip trying out the Pink lipstick colour, I actually chose the same colour too.

Through their Kiss & Pledge Lip Service initiative, shu uemura launched their newest tint in balm, and shoppers were encouraged to apply their favourite shade of the new lip collection, kiss Pink Pledge card, and to pledge to show their support for Pink and to take charge of their own health. More than 400 shoppers had the privilege to be among the first in Malaysia to pucker up in these gorgeous shades. All heart-shaped Pink Pledge card pledges were used to add to the wall art and each pledge supporter walked away with beauty samples too. 

One of the weekend main highlights was the Pink Walk parade featuring breast cancer survivors together with their Pink supporters, media friends and bloggers. As the ladies and their supporters took to the floor for their celebratory walk to celebrate life, the concourse was instantly filled with positive vibes and laughter as the breast cancer survivors walked tall with pride and strutted their poses for the cameras and audience. We had so much fun here, pouring our hearts and soul for the breast cancer survivors.

Sharing the same beliefs in raising breast cancer awareness, our Hair Partner, Number76 initiated a fundraising activity by offering a dry hair cut service, by their senior stylists, for shoppers who made a donation of RM15 or above to BCWA. With the overwhelming response, a total of RM5535 was raised from 369 shoppers in the 5-day event; a new record that has surpassed last year.

Number 76 is a Japanese salon brand that arrived into Malaysian shores a few years back. Founded around the concept of a styling one’s hair to complement one’s individual personality, you can expect only the highest service standards that’s always synonymous with Japanese culture when paying a visit to Number 76.

A journey of hope and inspiration, and a message to all affected by breast cancer that they’re not alone, on the road or in this life when struck with breast cancer. Advocating with the Harley-Davidson principle, where a Harley-Davidson is not just motorbike, but synonymous with a journey and a lifestyle where you “Live Your Legend”, Harley-Davidson decked out two of their bikes in pink, and shoppers were given a chance to pose, mount and get a feel of a Harley-Davidson.

As bold as the brand name holds, both the Harley-Davidson Sportster Roadster™ and Dyna Fat Bob™ made their debut this weekend at Mid Valley Megamall and most definitely, did not fail to wow shoppers with their valiant and fearless stances softened ever so slightly with hints of pink, as a tribute and commitment towards those affected by the disease. The next day on Sunday morning, I met Jo again here when I gathered my family contributions to support BCWA charity further and I feel so accomplished being able to play my part for this yearly Pink event every year or whenever I'm free to do so. 

An Instagram Photo Contest was run concurrently to encourage shoppers to ‘Pose & Selfie’ with the bikes. Shoppers got creative as they snapped their shots, posted their photos to Instagram, tagged the event’s official hashtag #XIXILIstandupforPink, and tagged 2 friends to join them in supporting the cause. The 10 most creative snaps were then selected and each winner walked away with a XIXILI RM100 shopping voucher.

And nobody walked away without something to remind them to Stand up for Pink. With a minimum donation of just RM10 to BCWA, shoppers were rewarded with a spin on the Wheel of Hope and were guaranteed a chance to win any of the awesome prizes sponsored by Number76, shu uemura, Dunkin’ Donuts, Juice Works and XIXILI. I came with my new bestie Grace as we loved XIXILI brand very much we can shop for hundreds and thousands of dollars just buying lingerie and quality bras only. In fact, I have started wearing XIXILI brand since in my 20's till today, more than 13 years already.

In tribute to the cause, Dunkin’ Donuts launched a special edition heart-shaped pink ribbon donut coated with delicious white chocolate and filled with the ever popular Bavarian custard. Sold exclusively at Dunkin’ Donuts Mid Valley Megamall from 28 September to 31 October 2016, all sales proceeds from this donut were channeled to BCWA.
A home-grown Malaysian label, XIXILI was founded by a group of ladies who were pleasantly surprised by the improvements of their bust-lines through the right choice of brassieres. They passionately and dedicatedly seek out to offer women of all ages and lifestyles a truly uplifting experience through a personalized fitting and an exquisite lingerie range.

Today, XIXILI proudly offers beautifully designed A - I cup and 65 - 100 band sized lingerie through the advice of XIXILI’s professionally trained Perfect Fitters. With an adamant approach towards fit, XIXILI bras are tailored to a high quality: comfortable yet functional, and beautifully fashionable. 

Friday, October 21, 2016

WAH CHAN Signature - Renewing Our 22 Years Anniversary Together & Welcoming 23 Years in 2017

We're here to renew our wedding vows to stay united & happily ever after. Still, having been married for the past 22 years living together, we still argue and fight like the Spanish Matador & Bull (Rambo). Yet, we still love each other after 'Dai Yan Yau Dai Leong' big scene of a movie. Haha...That's life & usually, it is Rambo who gave up & sayang me back before midnight. Never ever bring love-hate disputes overnight to the next day, solved it out immediately & forgive+forget sincerely. Marriage takes two to tango till death do us part! 

This handsome Wah Chan Professional put on the ring for me to see if it fits the 'Cinderella Jacinta' but too bad, it's a bit loose for me. I knew it liao, my finger is too 'Yau' fine and small to fit that diamond ring. In fact, my wedding ring need to be special-made by Brilliant Rose and custom-made for gold & platinum band. Rambo's bigger Diamond was shifted to my wedding ring. It took about a month to have it specially-crafted from Singapore. Haha...To me, be it Solitaire or special 66 cuts of a pretty, shiny Diamond, we women deserved to be pampered and sayang forever. If you really fall in love with it, save some money and buy it.

Like they said, diamond is woman's best friend. Take it as a goal to achieve in your marriage after you have succeed to pass that 10 years Anniversary, Golden Jubilee etc. My hubby Rambo is a thrifty kinda man who worked hard like a Bull but he didn't wana spend a dime on branded stuffs like Hugo Boss, LV for himself. At the end of the day, he thinks that he will do his very best to see me happy and looking lovely buying anything that I fell in love with. To him, that's what happiness is and I'm very blessed to have him to love me so sincerely. Always tell yourself that you're worth it and you deserves to own it in time to come. C'est la vie! 

Tuesday, October 18, 2016

Belgium Atomium Day & Night Views

My last Belgium visit to the Atomium in the morning before our much-awaited Chinese Lunch at city centre.
We were craving for rice, hot soup and vegetable dishes after days of having western meals. I was praying
to visit Belgium Atomium during the day for nice pictures and thank God my wish was granted by universe. 

The 1st time I was here during my Central Europe tour in 2012, we reached here
late at night for night views visit near to the Atomium Tower. Nice views ever! 

Everyone were looking for toilet but no toilet here. They took pictures with no peace of mind, keep looking &
rushing off for a toilet break. Haha...I didn't layan Robin who keep asking us all to take nice pictures here as I
ran over to one of the boutique hotel and borrow their toilet that needed a key to go in. Only then I'm happy
to take pretty & lovely pictures with Rambo and my friends here. I was glad to take day & night views here. 

Monday, October 17, 2016

Guardian People’s Choice Award 2016 Returns With An Exciting New Platform

The wait is finally over as the moment is here to announce the winners of the coveted Guardian People’s Choice Award (PCA) 2016! In conjunction with Guardian’s 49th Anniversary celebration, Guardian PCA 2016 brings the crème de la crème of brands under one roof as it awards them for their amazing products ranging from personal care and cosmetics to health care and confectionery. The big smiles of victory as you can see real clearly from the happy faces of the winners for this victorious picture. 

The aim of the People’s Choice Awards was to award those who went above and beyond for product innovation and quality, while providing a platform for the consumers to voice out their favourites amongst the many brands in the market. Aside from rewarding recognition to the best brands and products in Malaysia, the competition also helps improve integrity for their brands as brand owners are constantly keeping up with evolving needs of customers. 

Last minute only I decided to drive on my own using waze & paid RM2 toll for stress-free no-jam route to attend this much-awaited Guardian yearly event and I was glad I did. My driver and beloved bodyguard had to be in JB for bigger projects than mine so I need to stay independent once in awhile, skip the diva VIP treatment especially when it comes to Guardian Health, Beauty and Wellness event that played an important role for my health related blog splendidly. 

“Since its first edition in 2001, The People’s Choice Awards has maintained its objective of acknowledging brands that are constantly developing amazing products that caters to our everyday needs. What started out as a platform for unbiased brand valuation by customers has now grown to become a trusted guide to quality brands.The success of these brands has helped foster our reputation as one of the main retail pharmacies in Malaysia.” said Ms. Anna Hull, Merchandise Director for Guardian Health & Beauty.

The night was definitely a merry affair as major companies and friends of Guardian had the time of their lives. Guests were treated with a scrumptious feast, special performances and even chances to bring more prizes home with a lucky draw! Initiating the glamorous night was the opening performance by the talented electric violinist Dennis Lau, who awed the audience with his musical skill and grace. Heavyweights of the health, beauty, and pharmaceutical industry received appreciation for their most popular products, where category winners took home the sought after Guardian PCA trophy.

Aside from awarding the People’s Choice Awards to the respective winners, leading brands were saluted for their outstanding success with the Guardian’s Special Recognition award. GlaxoSmithKline Consumer Healthcare Sdn. Bhd. proved to be the contender of the year, and was given the nod for Best Supplier for Personal Care as well as the grand title of Best Overall Supplier. Taking home the Best Supplier for Health title is Abbott Laboratories (M) Sdn Bhd, known for providing the best range of nutritional supplements in the market. The Best Supplier for Beauty award went to the brand that proved to be the undefeated household name, Ginvera Marketing Ent.Sdn.Bhd. Remaining fresh in people’s minds and hearts, the Best Innovation title went to Reckitt Benckiser (Malaysia) Sdn. Bhd. for Dettol.

 Running its 16thedition this year, Guardian solidifies its status as the leading pharmacy, health and beauty retail chain in Malaysia by introducing a new online-based voting system for the People’s Choice Awards. The system allowed convenient and easy access for the people to cast their votes on 57 participating categories, where participants with the highest accurate matches won awesome weekly prizes! The competition lasted from 28 April to 25 May 2016 and featured close to 250 products from numerous household names like Maybelline, Johnson & Johnson, Nivea and many more. 

Not forgetting the consumers in their anniversary celebration, Guardian organized the Win a House contest where the lucky Grand Prize winner will receive a double-story link house at Eurema, D’Mayang Sari by Seri Pajam worth Rm489,000 plus RM9,000 worth of Guardian products to accompany the new household. The competition, running from 28th July to 28 September, also launched a nationwide Win a House road show. For more information on Guardian People’s Choice Award, you can visit

Thursday, October 13, 2016

Turkey - Turkish Leather Factory

Early in the morning we have safely reached to Pamukkale for this Turkish Leather Factory visit 1st. They
welcomed us real grandly into this private room by their top management executives like what the Chinese
did in China. I think they're following the China style in organising travel and tours that's for sure, 'Sai Lik'.

They really 'Jiu Fu' us fantastically with wine, Turkish Apple Juice and fuit juices that are yummy ones,
not Pariah ones. So all of us enjoyed the time mingling with each other, chat-chat and watching the fashion
show excitedly. There's a table with pen and paper to tick the clothing designs that you like and wish to buy.

After the fashion show, suddenly this model that I adores much of his special talent came to me & charmingly
invited me to model with him.Haha...I looked at Rambo &laughed out loud, Rambo pushed me to have some
fun with him so I went as he's waiting for me so sincerely. I chose this Green Turquoise Jacket over the many
fashionable superb quality leather jackets that I fell in love to pair suitably compatible together with him. 
In Turkey, blue green Turquoise meant something very special for good luck, good omen and blessings.
Not only their crystal clear water is green blue turquoise in colour, they also have Turquoise Gems and
wearing all kinds of Turquoise accessories be it the necklace, bracelets, earrings etc. from top to toe just
like the Africans. Turquoise is a good sign for almost everything in Turkey so I bought a bracelet for my mom
too. Haha...I was glad this talented model invited me to join him for a memorable fashion show of my life.
All of them were so sporting about it, they took nice pictures for us and showed it to us during dinner.
They clapped much louder for us during the finale, we practised one time before the fashion show also. 
I think this is the way we should behaved. When we go travel, all of us became friends naturally as one.
We go for spa or swimming together, stayed attached for tours & shopping time for better great bargains
& share good things together. Put all status behind, stay humble and helping each other when possible.

After the sensational fashion show ended, they gave a demo to show us the jackets' quality. Really fantastic,
you can even fold it into a small tiny jacket and put into a medium-sized bag too. I loved it & tried a few of it
although the price can be pricey to thousands of dollars but it's totally worth it if I really liked it. The design
that I wanted didn't have new one, quite limited for my size & it's not easy to find something that I really loved.
I also liked their quality leather handbags too but with that price, I can buy LV, Burberry and Bulgari liao.
Haha....If it only cost about a few hundred Ringgit Malaysia, I'll buy it for sure. If more than that, I would
rather invest in branded designer handbags that's for sure. Haha...I'm a fan when it comes to fashion world.
In Spain, I met a group of 'Fashionista Gang' who wore Versace, Gucci etc. who loved my golden red shoes
and although we're all stuck in limited Spanish and English language barrier, we managed to crack a short
chat with each other about fashion also. How cool was that & they were wearing lovely branded jackets too. 

Monday, October 10, 2016

Kyushu Island Ramen Stadium At Canal City Hakata

Rambo's 1st advise to Kyushu Island from his Japanese colleague is must enjoy Ramen noodle here.
Haha...In fact, Rambo went one of the famous Ramen Restaurant in Fukuoka after the exhibition last
3 years ago, he didn't remember where but only know it's the best. I still remember my 1st Ramen &
experience in Tokyo, in Sapporo and this Fukuoka yummy Ramen too. Ramen Pork or Spicy?

After searching for the best Ramen from all the Japanese Restaurants here at the Ramen Stadium,
I decided to choose this empty restaurant but with the best Ramen picture from Kyushu Island. I
took the risk but I always have faith in myself that I have the 'Sik Fuk' (Eating Fortune) I would be
able to dine the best good food from all over the world and all 3 of them just followed. I ordered the
set that comes with Gyoza & Fried Chicken set. I had so much fun buying & paying through machine. 
Other restaurants are full with people and no place to sit like the one we went in Tokyo, mostly Japanese and
tourists also as this shopping mall is just next to the 5 star Hyatt Hotel. Thank God I made the right choice to
try this one as the Ramen was so yummylicious although I wish to take the Spicy Soup but it didn't come in a
set of 8500 Yen with Gyoza and another Fried Chicken set of 9000 Yen. When Rambo told my mom the Ramen
cost about RM36 considered cheap, my mom was really shocked as she tends to compare the Malaysia standard
of living with Japan which is 'Zhang Tin Tung Dei Bei' (the heaven and earth comparison), just can't compare.

I reasoned with my mom I rather paid RM36 or RM40 given by the travel agency listed under tour itineries so
we can have this delicious Ramen experience in Kyushu Island, Japan. I have tried so many, even recently at
Gardens Mall Japanese Restaurant full with people but the taste really cannot compare with the taste in Japan.
Really cannot compare at all, even those many others my friend brought me to, I didn't like any of it. Even the
Gyoza was so delish sekali, I wana order more and more of it. The standard of Japanese Ramen here is Ichiban!

Even a thought of this Ramen with this yummy picture makes me drooling for it liao. Lucky I bought many
of the Kyushu Ramen back home and bought a few more Kyushu Island Ramen from those Japanese shops in
Malaysia. Haha...The best Ramen is really from Kyushu Island, no doubt about it esp. the tasty soup base, I
can finish 2 bowls of it that's for sure. The Ramen noodle is springy enough, thin and not thick I liked best.
We're so full having happy stomach satisfaction filled inside with hot+cold water served during dinner,
we need not order Beer or Sake here. In fact, I taught my good buddy to get the best beer from 7-Eleven
or Aeon Maxvalu for every night indulgence before we sleep at night. My favourite Beer from Japan is no
longer Kirin or Asahi(5 out of 10 Japanese took Asahi Beer in Japan) liao, it's the smoother Suntory Beer
that I got to discover from a Japanese Restaurant in Miyazaki. I wanted to order it from the perfect picture
shown at the restaurant with all the Japanese writings only but too full liao, cannot enjoy much so I waited.

This 'Raumen Stadium' (no idea why they spelled it this way at the entrance) is open at 11am to 11pm daily.
If you happened to drop by at this mall, do come for the Ramen experience like they said, come to Kyushu
Island, must enjoy Ramen then do it once in your lifetime, you'll die with no regrets of 'Sei Yi Mou Ham'.
After all, the Chinese and Japanese who loved to dine and wine kinda species, they always believe that we
work hard+smart so that we are able to travel, explore and dine the best good food from all over the world.
In fact, be it from Malaysia or all around the world, I told my family besides
sleeping is 'Dai Guo Tin', dining is another important factor we should put
our main focus to and many of them totally agreed with me. It's not the Jaguar
Car or hilltop Bungalow that you stay can determined how wealthy you are,
but it's the experiences you have gained over the years with family and friends
when you travel to all around the world in your lifetime. So live life to the fullest
you can while you're still healthy and strong enough to walk, run and climb up
to the top mountain like The Great Wall of China & ZhangJiaJie. Yay to Japan too!

Sunday, October 9, 2016

Swiss line Cell Shock Facial Boosting-Essence & Swiss line Cell Shock White Facial Brightening-Essence Media Launch 2016

For over two decades, Swiss line Cell Shock products have passed the test of time to offer the best of active formulas in innovative delivery to tackle the physical manifestations of aging skin. No doubt about that, in fact I grew up beautifully aware of Swiss line brand for the past 20 years and begin to love the brand and their products more and more as time goes by. And after I started using the latest Swiss line Cell Shock Facial Boosting-Essence since the media launch at St. Regis Hotel, I got totally hooked with it and told myself there's no turning back but sticking to Swiss line brand to keep my skin youthful and beautiful healthy in the long run. 

Not resting on its laurels, Swiss line has turned its attention to tackling a new era of skin’s threats – the urban and environmental stress that devastates the health of our skin. On a daily basis, the skin is exposed to a barrage of toxins in our food, water, and the air we breathe. These toxins which are absorbed into our bodies give rise to cellular toxicity which continues in a vicious cycle. The healthy cells fight to get rid of the toxins, and in doing so, produce a lethal residue of metal components. Over time, the cells produce harmful chemicals that impaired cell rejuvenation, thereby causing an aging effect. Externally, micro-particles from home and industrial pollutants inflict the skin’s surface resulting in dullness, dryness, fine lines and over-pigmentation, all of which ultimately lead to loss of tone and firmness of the skin. 

Swiss line’s research is proud to announce that they have found a clinically proven, modern formula that tackles “urban stress”. The Swiss line’s Urban-Detox Complex which will be added to more subsequent products from the brand, is formulated with specific protein fractions from Moringa seeds to shield skin from environmental pollution, while a Nasturtium stem extract promotes the role of cytoglobin as an oxygen carrier, facilitating intercellular exchange and diffusing toxicity.

Swiss line is arresting the vicious cycle of cellular toxicity - a major factor in aging skin - in its track with the launch of its improved formula for the Cell Shock Facial Boosting-Essence and the Cell Shock White Facial Brightening-Essence. The concept of “facial essence” with “urban stress” is built on the idea of an essence which offers daily protection to skin from pollution and stress, and at the same time, boosting the skin’s own detoxing capacities.

The Swiss line Cell Shock Facial Boosting-Essence
This product keeps skin moist while addressing the tell-tale signs of skin fatigue. This new generation of essence-in-water formula addresses skin stress problems in the most targeted way. It also delivers a concentrated splash of energetic coolness to the skin.

The active ingredients in this product are Grape Living Water, Kombucha Extract and Urban-Detox Complex and not forgetting Swiss line’s signature Cellactel 2 Complex.

The grape polyphenols have demonstrated its powerful antioxidant effect. Swiss line’s patented extraction method, called the “Living Extraction”, is a process that does not involve usual volatile solvents extraction, thus keeping all the delicate polyphenols and phyto-nutrients present in the grapes “alive”. Meanwhile, the Kombucha, also known as “long-life mushroom”, smoothens and freshens the skin.

The Swiss line Cell Shock White Facial Brightening-Essence
This product addresses the signs of pigmentation and uneven skin texture, while encouraging  optimal exfoliation and skin renewal. This essence is recommended for all skin types. It is ideal for aging skin with a need for intensified brightening and improvement in evenness. This product is also suitable for consumers who are looking for a gel-in-essence, a texture in between a lotion and a serum.

The active ingredients in this product are the AHA Botanical Blend, Aura-Light Cellular Culture and Ocean-Matrix Water.

The AHA Botanical blend has the effect of increasing cell renewal, and safely exfoliating dead cells for skin to appear fresher, more even and brighter. The Aura-Light Cellular Culture slows down pore expansion and gives the skin a smoother aspect by conferring a lighter, more uniform and even appearance. The Ocean-Matrix Water, comprising of sea water and a lyophilisate from red algae (Porphyridium cruentum), offers remarkable skin smoothing effects, thereby reducing roughness while acting like a protective barrier. As a result, skin is sublimated and imparts an even reflection of its inner luminosity.

More Than A Classic Toner
The new and sophisticated formula of the Cell Shock Facial Boosting-Essence and the Cell Shock White Facial Brightening-Essence illustrates an evolution of the traditional toners. Toners are typically formulated to assist in the cleansing process and restoring the skin’s balance. Swiss line has formulated the new products to be more than a classic toner, so that it can respond to today’s harsher environment, becoming essences that prepare and condition the skin, leaving the top layer soft and ready for a better penetration of further useful products. Swiss line’s new essences offer both a bright splash of energetic coolness and nutrients to stressed skins.

The Swiss line Cell Shock Facial Boosting-Essence is retailed at RM468 in a 150ml glass bottle, while the Swiss line Cell Shock White Facial Brightening-Essence is retailed at RM488 in a 150ml glass bottle. The Swiss line products are available at over 50 Cheerful Beautique member beauty salons nationwide in Malaysia, including Energy Day Spa at Great Eastern Mall (Ampang). For the full list of Beautique member locations, you can log on to

About Cell Shock
Swiss line’s Cell Shock range of paramedical skincare products is acclaimed for its anti-aging efficacy and clinical heritage.

The star ingredient of Cell Shock range is the Cellactel 2 Complex. This Swiss line’s exclusive ingredient is a breakthrough in medical science and is considered as one of the most effective natural skin regenerators and anti-aging ingredient.

Swiss line of Dermalab S.A. based in Zurich, Switzerland works with the most reputable Swiss clinics and laboratories to produce a serious, "problem-solution" line for the discerning woman who expects concrete results. It has launched an extensive collection of CELL SHOCK products, each with a specific de-aging action.

“The difference between Cell Shock and other anti-aging skin treatments is the fact that our products contain more active ingredients than most competitive products,” says Prince Michaël Massalsky, founder and CEO of Swiss Line by Dermalab.

About Cell Shock White
The Swiss line Cell Shock White collection is an extension of the Cell Shock collection. The Cell Shock White range was launched in 2010 and incorporates whitening research and development into Swiss line intelligence in anti-aging. The collection of products are formulated to visibly lift, firm and revitalize the skin, while whitening it. The Cell Shock White products made in Switzerland contain the signature anti-aging cellular nutrients of Cellactel 2 White Complex, together with clinically proven skin pigmentation lightening ingredients.

About Swiss line
Swiss line, a revolutionary, anti-aging Swiss skincare brand with both a consumer and professional range, combines a proud heritage in the field of cellular therapy, a paramedical approach to beauty and a penchant for innovation. Behind the Swiss line name lies a heritage of the highest standards in cosmetic treatment.

Swiss line has established its global anti-aging science and product strength in the market with star lines of products such as the CELL SHOCK range; the CELL SHOCK WHITE range; the FORCE VITALE range; the WATER SHOCK range and the AGELESS PURITY range.

Swiss line is founded by Prince Michael Massalsky in Switzerland more than 25 years ago. Extensive, ongoing research involving top Swiss skincare specialists leads to the advanced formulas based on botanical ingredients. Rigorous product development and formulation techniques guarantee that only those products delivering remarkable immediate and medium-term results carry the Swiss line name.

All Swiss line by Dermalab products are developed and manufactured in Switzerland in accordance with the highest Swiss quality standards. All treatment products are dermatologically and safety tested non comedogenic (do not block pores or cause acne) and screened for potential sensitizers and irritants. For more information on Swiss line, log on to

About Cheerful Beauteepro
Cheerful Beauteepro was established in 1983 as the marketing division for the Cheerful Group trading company supplying cosmetic products and beauty equipment. Operations in Malaysia first started in Kuala Lumpur in 1988. Within a year, business flourished and another branch in Singapore was established. Today, Cheerful Beauteepro has a partnership of more than 300 Beautique Members (Beauty Centres) nationwide with expansion plans in the future. Cheerful Beauteepro is the sole distributor of Swiss line products in Malaysia. The company has also established a successful marketing and distribution line for Carole Franck, Dr. Rimpler and Isabelle Lancray bea