Sunday, May 31, 2015

Rizalman For ZALORA - Modern Sophistication Meets Traditional Elegance



ZALORA, Asia’s Online Fashion Destination, unveiled its collaboration with Malaysia’s renowned fashion designer, Rizalman Ibrahim with a collection that celebrates the designer’s penchant for modern elegance. I totally fell in love with Rizalman for ZALORA 2015 collection, so chic and up-to-date fashion that speaks of modernity and fabulosity. And I kinda enjoyed the short film focusing about family bonding, fashion and 'Hari Raya' spirit directed by Rizalman in Turkey. 


Rizalman for ZALORA is available on www.zalora.com.my and www.zalora.sg from the 27th May and offers fashionistas across Malaysia, Singapore and Brunei the chance to own Rizalman’s latest collection. Check it out, you may like a design or two from here just like I did. 


Rizalman’s signature form-fitting cuts and elegant ‘kurungs’ take center stage in this collection, as the designer presents new and fresh ideas to traditional dressing for the festive season and everyday wear.Embellishments are kept minimalas Rizalman focused on the use of beautiful and innovative fabrics to elevate the elegance of each piece. 


Jersey, lace, crepe silk and georgette silk are used generously in addition to laces and metallic elements that create an old-world sophistication that only Rizalman could have recreated. Exquisitely printed fabric of specially-made patterns and classic ‘animalier’ printsbreak the monotony of the collection, perfect for fans of drama and pop-music culture.


Rizalman for ZALORA also saw the designer exploring new areas of design, the play of proportions and challenging classic designs with new twists from conversation pieces. Outfits are given a modern uplift whilst maintaining the ladylike sensibility in their designs.


“We are excited to present yet another stunning collection from the immensely talented Rizalman. Year after year we are not only enthralled by his designs but also the creative landscape he creates for the collection, this year being his directorial debut with the short film ‘Lara’,” says Managing Director of ZALORA, Giulio Xiloyannis. 


The collection was showcased during the Rizalman for ZALORA fashion show, held at the iconic Chin Woo Stadium. The landmark was transformed into ‘Cinema Rizalman’, and also played host to the screening of ‘Lara’. Rizalman’s directorial debut stars the legendary Fauziah Nawi, and one of the country’s most popular actresses, SchaAlyahya. The cinematic masterpiece was shot in Malaysia and Turkey, featuring the stars in Rizalman for ZALORA outfits.


2015 also marks Rizalman’s 20th year in fashion. He recently launched his first coffee table book entitled ‘Backstage’ about a photographic chronicle of his 20 years in the fashion industry, with exclusive behind-the-scene images and iconic looks familiar to his legion of fans. ‘Backstage’ can also be purchased at www.zalora.com.my. Here, I'm wishing him all the best in his future undertakings and hoping he continues to glorify his brand for many years to come.


ZALORA, Asia’s Online Fashion Destination,was founded in early 2012. With presence in Singapore, Indonesia, Malaysia, the Philippines, Thailand, Vietnam, Hong Kong and Brunei, ZALORA’s localized sites offer an extensive collection of over 600 top international and local brands and over 30,000 products across apparel, shoes, accessories, and beauty categories for men and women. Offering a thirty-day free returns policy, speedy deliveries within 2-3 working days, free delivery over a certain spend, and multiple payment methods including cash-on-delivery, ZALORA is the online shopping destination with endless fashion possibilities. For more information, you can visit www.zalora.com.my or Facebook page at https://www.facebook.com/ZaloraMalaysia?fref=ts

Friday, May 29, 2015

Meet & Greet With Miacare Launch



Miacare provides skin care products and contact lens to our brand users. All the products are developed by Taiwan R&D team with specialization in material science and healthcare knowledge, and produced by certified ISO 13485 factory.


miaCare Acne Patches Is a range of ultra-thin,stick-on pimple patches designed to effectively combat visible blemishes effortlessly. Using a two-fold method, the patch heals the zit without scarring whilst concealing it. 


The range is suitable for all skin types and it features three types of patches.
Day 12(thinnest for day use) Retail at RM10.05 
@ Night 12(for maximum pus absorption for night) Retail at RM10.30
Day & Night 18 (for whole day total pimple care) Retail at RM14.50


BenQ Materials, a leading Taiwan-based optical materials manufacturer, has introduced miacareCONFiDENCE, the world’s first silicone hydrogel color circle contact lens in Malaysia. By leveraging the innovative EautraSil™ Hydrophilic Silicone Technology, the miacareCONFiDENCE daily disposable contact lens has an oxygen transmissibility level of Dk/t 150 allowing six times more oxygen to pass through the lens to the cornea than other regular soft contact lens, significantly enhancing all-day wearing comfort and promoting long term eye health. In fact, miacareCONFiDENCE is the only daily circle contact lens that exceeds Dk/t 125 (the minimum standard suggested by international studies) in the world.


As Matthew Chang National Sales & Marketing Manager of miacare said, “miacare CONFiDENCE daily disposable is developed with Asian contact lens wearers in mind specifically not only to enhance the natural beauty of the eyes but also offer exceptional comfort so much so that it is comparable to a contact lens-free experience.”

Commenting further on the miacareCONFiDENCE daily disposable lens, Chang added, “It has the perfect beauty and eye-health balance. At the end of the day, we want to reach out to people from all walks of life by providing the comfort of prolonged lens wear.”


Apart from the innovative EautraSil™ Hydrophilic Silicone Technology, miacare’s dot matrix color printing technology offers a naturally attractive look with plenty of room for oxygen passage. The outer pattern of the miacareCONFiDENCE lens with a diameter of 13.2mm for a large unobscured optical area, brings natural beauty to the eye.


Miacare CONFiDENCE also features a unique color blocking technology for total fade resistance. This color blocking technology employs an ultra-precise tri-layer printing technique to keep the pigmented layer in the centre and completely isolated from the eyes, thus ensuring the highest level of safety and protection for the eyes.


To improve the aesthetic concerns for the contact lens wearer, the world’s first silicone hydrogel circle color contact lens is available in two colors, brown and black. The colors of miacare CONFiDENCE offer the most natural look for Asian eyes, so that you can now enjoy long-lasting comfort and beauty at the same time. With the warmth and softness of the golden brown tone, eyes will then be the focus of attention for a captivating demure look. The black colored lens meanwhile compliments a stunning deep and mystical look that accentuates the natural possessing beauty of the eyes.


To further mitigate issues related to discomfort, irritation and dryness of the eye when wearing contacts lenses, both miacare CONFiDENCE and miacareSiHy 1-Day daily disposable silicone hydrogel contact lenses provide double moisturizing agents -- Hyaluronic Acid and Sodium Alginate. This unique formula has been exclusively developed to help maintain contact lens softness and flexibility for more gentle wear from the first hour to the last. Miacare contact lenses are now available at leading optical chain stores and plans are currently underway to make it available nationwide by the end of the year. For more information on miacare contact lenses, you can visit www.miacare.com.my.


MIACARE ACNE PATCH: SAY GOODBYE TO ACNE IN JUST 72 HOURS!
Pimples have been the all-time problem of adolescent, teenager, and even adults. And though pimples are only temporary, the mere sight of them scattered all over your face is really unpleasant. Acne isn’t just skin deep. Deep cystic eruptions, the ACNE are actually signs of inflammation under the skin. ACNE are develop when  Hormones fluctuate, Wrong inventory of the certain food we eat, Alcohol intake, Irregular bowel movements and Under extreme stress. The reasons can be endless! 


Made from 100% medical grade hydrocolloid dressing used by medical professionals to heal wounds, the acne patch naturally absorbs pus to reduce inflammation and promote a quick drying out of the pimple to reveal skin clearing effects in just 72hours. Doubling up as a barrier against bacteria contamination from the external environment, the pimple is also thoroughly concealed with an improved ultra-thin technology (the patch centre is thick to increase pus absorption, and patch surrounding is thin to make the patch becomes invisible) that sticks like a second skin for high invisibility. Further, with an UV-Prevention technology, the patch can absorb more than 95% of harmful UV ray. The patches prevent potential acne pigmentation from forming to maintain a flawless complexion.


Highly absorbent and ultra-thin (0.015cm), the Acne Patch Day 12 is made to be inconspicuous for day use. The thinnest patch of the range adheres exactly to the contours of the pimple and matches any skin tone, making it almost unnoticeable. Applicable to be worn under makeup due to the patch being ultra-thin, it guards the inflamed area from chemicals in makeup. This ensures that the skin is given the right environment to heal, free from irritants and bacteria for relieved skin at the end of the day.


Use the Acne Patch Night 12(0.018cm) to continue your battle with stubborn zits even while resting at night. With a thicker hydrocolloid dressing designed for an accelerated absorption of pus throughout the night, the patch adheres firmly to the skin to prevent it from falling off through tosses and turns.It allows for a fast, overnight remedy where clear and trouble-free complexion is just a sleep’s throw away.


Give complete protection to troubled skin with Acne Patch Day & Night 18, which brings the benefits of both Day 12 and Night 12, all in a pack.Keep skin free from environmental harm during the day, and provide for an intensive healing regime throughout the night for 24hr care. A must have first-aid beauty essential for sudden break outs, never get caught off guard or worry about zits be it day or night. 

     
Directions To Use:
1.      Cleanse hands and acne area thoroughly. Dry well before application to create a clean environment.
2.      For best results, it is recommended to be used on acne with pus.
3.      Replace with a new patch once current patch turns white in colour as it indicates that pus has been absorbed from the acne.
4.      Alternatively, change the patch after using it for more than 12 hours.


miacare Acne-Defence Spot Essence is provided to treat the acne with no pus, but the acne is in swollen and reddish status. With patented anti-acne ingredients and natural plant extracts, it is effective to clear acne, improve acne scar, clean blocked skin pore and for whitening. It is designed as a roll-pen design, which is easy carry for the brand user. After applying spot essence, miacare Acne-Defence Concealer Stick is used to clear acne and cover blemish.


miaCare Acne Patches is available at Watsons, Guardian and Sasa Malaysia. miacare Acne Patch range is also certified by US FDA, Europe CE and available in Taiwan, China, Singapore, ThailandPhilippines, Middle East and Europe. For more information on miacare, you can visit www.facebook.com/miacaremalaysia

Thursday, May 28, 2015

LA BIOSTHETIQUE Media Launch



The family-owned company La Biosthetique develops and produces highly effective cosmetics for hair and skin that are exclusively sold in international hair and beauty salons. The most important pillar of the Culture of Total Beauty is always the individual, as a customer, as a partner and as an employee. 



La Biosthetique has more than 8000 salon partners and 500 employees worldwide. Originally, Siegfried Weiser ran the company together with founder Marcel Contour. Today, after Contier’s death, Siegfried Weiser runs the business together with his son Jean-Marc and Felix at their company headquarter and home in Paris and Pforzheim, where the company’s research is performed and the production is located.


When Marcel Contier invented La Biosthetique more than 50 years ago, his initial philosophy took everything into account and the original values are still upheld today - the combination of “bios”, life, and “aesthetics”, the beauty. He was a brilliant biochemist and strongly believed that natural substances make more sense than synthetic ones. 


A philanthropist and a humanist. His philosophy “Think good thoughts and live well” still guides La Biosthetique today. LA BIOSTHETIQUE develops special active ingredient complexes for every hair and scalp situation to lastingly restructure the hair and scalp.


This not only means instantly noticeable and visible care results, but also the deep treatment of the actual cause. The principal goal of LA BIOSTHETIQUE care, energetic hair and a functioning scalp. Beautiful hair can only grow on a healthy scalp, which is why intensive scalp care plays a key role in LA BIOSTHETIQUE’s care philosophy.


The source of great looking hair is a healthy scalp and the key to a healthy scalp is perfect hair care and a professional assessment. Hair loss, greasy hair, itchy, flaking or tight scalps can all be signs of scalp problems so LA BIOSTHETIQUE has developed the Scalp Check Kit to instantly diagnose the pH balance, dandruff and sebum levels.


The NEW Scalp Check Kit is the perfect visual tool to diagnose scalp problems and LA BIOSTHETIQUE has a huge range of problem related natural hair and scalp care treatments that can help. The indicators are pressed against the scalp and compared to a results table to accurately prescribe the right hair care regime and scalp treatment to bring the scalp back to peak condition. 



I was glad I managed to drag myself to come on that morning getting up close with LA BIOSTHETIQUE brand. Thanks to the calming special tea served to relax me, and I get to learn their distinctive haircare concept in taking good care of our hair by starting to focus from the root scalp 1st, then down to the hair with great massage technique too. I'm looking forward to try on the hair treatment as soon as I can esp. seeing Elana was having such a great time there feeling so relaxed and pampered lot. C'est la vie! 

Wednesday, May 27, 2015

ZALORA Fashion Festival - Lebaran Edition 2.0



ZALORA, Asia’s Online  Fashion Destination unveiled the latest edition of their 2015 Ready-To-Wear Raya Collection with  some  of  Malaysia’s  top  fashion  designers.  Syomir  Izwa,  Bella  Ammara, Sugarscarf, Fazura, and ZALORA’s own Muslimah label ZALIA, presented their latest designs in a joint fashion show held at JW Marriott Hotel Kuala Lumpur. Although it was raining heavily in KL but it didn't dampen my spirit and passion for fashion to attend this ZALORA Fashion Festival. I was glad I came to enjoy the fantastic fashion show designed by our local Malaysian designers that managed to reflect many great memories in my younger years wearing my Baju Kebaya and Baju Kurung collection, full of colours and many kinds of lovely designs.


“These partnerships are in line with our continuous efforts to bring the best of fashion to the doorsteps of our valued customers,” says Giulio Xiloyannis, Managing Director of ZALORA. “The collaborations will allow fans of Syomir Izwa, ZALIA, Bella Ammara, Sugarscarf, and Fazura all over Malaysia and Brunei to own their collection for Raya 2015. Most of these collections will also be available for the Singaporean market through ZALORA Singapore”.


Opening the show was the Fazbulous Raya 2015 collection, which was conceived by popular Malaysian starlet, Fazura. The collection, named ‘Seri  Panggung’ draws inspiration from the colourful characters that were once played by Fazura herself. The result is a collection of nine elegant designs made from beautiful fabrics and subtle embellishments. ZALORA is proud to include Fazura’s wonderful creations in its website and believes that the pieces truly represent her signature understated elegance and feminine confidence.


The second show of the day was ZALORA’s own label, ZALIA. Drawing inspiration from a 19th century masterpiece, Adolph Menzel’s painting ‘The Supper at the Ball’. This collection fuses the glamour of the bygone era with contemporary design. Channelling the splendour of royal court balls and the elegance of crystal chandeliers, the ZALIA 2015 collection is overflowing with intricate embellishments, sophisticated embroideries, unique jacquard prints and delicate crochet lace, all of which are exclusively created in-house. 


Pieces made of classic fabrics, specifically quality chiffon and satin come in different colour palettes, namely metallic gold, midnight blue, and pastel shades as well as classic black and natural ivory. The garments are fashioned in flattering and feminine silhouettes.


Bella Ammara and Sugarscarf collaborated with Zalora to create respectively Bella Ammara for ZALORA’s garments and Sugarscarf for ZALORA scarves, which were presented together on the runway. The exquisite designs of Bella Ammara for ZALORA were inspired by the classic modesty of the 60’s and 70’s combined with modern elements. Como crepe and tweed fabrics in rich hues were used widely in the designs. Every style of the collection aspires to provide simplicity, stylishness, and comfort to the wearers. 


Sugarscarf featured three special ranges of scarves that complement the Bella Ammara  for  ZALORA  garments.  The  Madison  Beads  collection, Madison Lace collection, and Madison 3D Flower collection seamlessly tied together a stylishly modest look on the runway. The inspiration behind these scarves was drawn from the intention to accentuate the feminine values of the modern Muslim woman. The Madison Beads collection symbolises elegance, Madison Lace collection symbolises courage, and lastly, Madison 3D Flower collection embodying beauty.


Closing the show was the Syomir Izwa for  ZALORA Eid 2015 collection. The gorgeous pieces were largely inspired by Syomir’s appreciation of ‘Malaysiana’. More specifically, he chose the beautiful island of Penang to capture this aspect, due to its rich culture, history, and most importantly is the colours, the key aspect in the designer’s visualisation process. 


Syomir drew  further inspiration  from the ‘Nyonya Peranakan’ and  ‘Anak Mami’ communities that helped to shape the style of Penang fashion and heritage. With Penang as a ‘muse’, the pieces of the collection are lively and bold as the island state itself. “The woman in this collection is a confident woman who acknowledges her past but looks forward to the future. She enjoys practicality whilst still not forgetting the importance of good taste and effortless style,” says Syomir Izwa about his collection.


Silhouette-defining pastels and black lines draw inspiration from colonial images. The ‘Mami’ culture influenced the second group of designs, with rich colours such as electric blue, yellow, green, pink, and green reflecting the vibrancy and energy of the Indian Muslim community. As for the Nyonya group, the colours were inspired by Chinese porcelain and antique paintings. Additional  subtle details were inspired by the arches found in traditional ‘kopitiam’ windows and doors.


The star-studded fashion show is ZALORA’s second instalment of their Lebaran collection and was organized in collaboration with CIMB bank. The show aims to foster and grow  the local Muslimah fashion industry whilst revealing the latest developments and trends in the market to consumers.


The ZALIA, Bella Ammara for ZALORA, and Sugarscarf for ZALORA collections are now available at ZALORA.com.my. The Fazbulous Raya by Fazura and Syomir Izwa for ZALORA collections will only be available starting from the third week of June 2015.


About ZALORA
ZALORA,  Asia’s  online  fashion  destination,  was  founded  in  early  2012. With presence in Singapore, Indonesia, Malaysia, the Philippines, Thailand, Vietnam, Hong Kong and Brunei, ZALORA’s localized sites offer an extensive collection of over  600  top  international  and  local  brands and over  30,000  products  across apparel, shoes, accessories, and beauty categories for men and women. Offering a thirty-day free returns policy, speedy deliveries within 2-3 working days, free delivery over a certain spend, and multiple payment methods including cash-on-delivery, ZALORA is the online shopping destination with endless fashion possibilities. For more information, you can visit www.zalora.com.my

Tuesday, May 26, 2015

HAIR PRO By Watsons Heat Active Haircare Launch



Watsons Malaysia introduced the all-new hair care products that formulated with a Heat Active Technology, Hair Pro by Watsons Heat Active range at Number76 Hair Saloon, Mid Valley Northpoint. Hair Pro by Watsons Heat Active is NOW available at Watsons exclusively. You can visit Watsons official website www.watsons.com.my and ‘Like’ their Facebook page at https://www.facebook.com/watsonsmalaysia

Co-developed with Moltobene, one of the largest Japanese salon product manufacturer with 38 years of history, Hair Pro Heat Active range is designed for hair that’s subjected to heat esp.for those who use hair dryer, curling and straightening irons. The products are formulated with a Heat Active Technology that is infused with NanoRepairTM-EL (made up of El-lactone and plant sterol). When activated with heat, the NanoRepairTM-EL penetrates deep into each hair strand to provide damage-care from within.


This means that, instead of damaging your hair, the heat from these devices work with Hair Pro products to deliver goodness to your hair. Reacting and combining with the amines decomposed from protein, NanoRepairTM-EL stays in the hair core after binding, so hair remains glossy and elastic even after repeated hair washes and blowouts.

Besides that, Hair Pro products are also enhanced with a non-silicone formula to promote effective absorption of oxygen for the scalp. And silicone-based hair products have been known for causing problems of hair loss and hair itchy scalps. The Hair Pro by Watsons Heat Active series offers a range of shampoo, treatment, hair mask and hair serum to solve the most important hair related problems.


The Japanese hairstylist, Takeshi Odera makes a special appearance during the product launch and demonstrates how customers can use Hair Pro products to repair their damages hairs after frequently used on hair blow, straightening irons and curling.

Takeshi Odera mentioned that the difference between a hair mask and a hair conditioner is that similar to a facial mask, hair mask provides more nutrients targeted at the needs of your hair (e.g. like repair damage, strengthen hair) while a hair conditioner generally helps to add moisture after shampooing, making your hair smoother and shinier.


“I personally love the shampoo as it produces plenty of foams and bubbles! Even only after apply shampoo for hair wash before proceed to use on treatment shampoo, the hair feel smooth. The hair mask gives an immediate result too for repair the damage hair. Overall I love these products as it’s free from paraben and other chemical ingredients which no harmful hair scalp.“ said Takeshi Odera. 

Launching the product were Caryn Loh, Watsons Malaysia General Manager of Trading and Danny Hoh, Watsons Malaysia Head of Marketing. They joined Cathryn Lee & Takeshi Odera on stage to unveil the latest Hair Pro by Watsons Heat Active range. Available exclusively at Watsons, Hair Pro by Watsons Heat Active range uses an advanced technology from Japan that harnesses heat energy from blow drying and heat styling to active NanoRepairTM-EL.  


The Product Development Senior Manager of Own Label in Watsons Malaysia, Ms. Penny Chin Wee Chin, said, “We are excited and proud to bring the Hair Pro range into the Malaysian market. It will be a great sight to see smiles on the faces of our customers, when they are able to realize the salon-quality hair that they always wanted without bursting their budget. With the immediate visible result after tested on various new users at affordable prices, we are confident this will be our next hot selling product in Watsons stores.”

Speaking at the launch event, Watsons Celebrity Friend - Cathryn Lee a Movie actress/model, testified her experiences with the new products which styled by the stylist. Cathryn is always seen with her long healthy and hair both on screen and behind scene. She highly recommend Hair Pro products for those who are enjoy with the hair salon treatment at home with very affordable price, meantime it’s effective in combating hair pr


Nourish your damage hair today with four fantastic products 
Hair Pro by Watsons Heat Active Shampoo (Daily use) 520ml (RM39.90)
Hair Pro Shampoo features a gentle formulation that provides through daily cleansing of hair and scalp with gentle, subtle lather.

Hair Pro by Watsons Heat Active Treatment (Daily use)      520ml (RM39.90)
Going beyond ordinary conditioners, Hair Pro Treatment comprehensively restores and repairs for smooth, silky and moisturized healthy hair.

Hair Pro by Watsons Heat Active Hair Mask (Special Use) 200ml (RM 42.90)
Performing intensive repair of damage to restore full hair body and richness, Hair Pro Mask is applied after showering and before using a hair dryer or curler. Recommend to use twice a week.

Hair Pro by Watsons Heat Active Hair Serum (Daily Use) 100ml (RM 42.90)
Designed to revitalize hair and restore moisture with a non-rinse formulation, Hair Pro Serum can be applied in the evening for overnight hair restoration and great styling the next morning.  


The few unique selling point for Hair Pro:
@ Formulated with NanoRepairTM-EL which can penetrate into each hair strand to help     improve elasticity, smoothness, suppleness and shine.
@ Free from Parabens, Mineral oils, Silicones, UV Absorbers, Artificial Colourants and Sodium Lauryl Sulfate/Sodium Lauryl Ether Sulfate.
Certified Natural Organic Hybrid Rice Extract and Green Tea Extract from Japan to give your hair moisture and softness.
Professional quality products provides you with intensive and nourishing salon hair treatment effects.


Arigato to Takeshi San for his special touch on my unruly hair. A dedicated Director Hairstylist for many celebrities and customers here, I had the total confidence in recommending him to you after seeing the natural curls he did for me. I can't sit still kinda lady and can be lost when it comes to hairstyling style for my look, but he only took 10 minutes by gently curling my hair to this evergreen youthful look I was looking for. 

Bravo to him, he also laughed out loud when I thanked him "Arigato" gratefully. Check him out at Number 76 Saloon if you're looking forward to transform yourself into a beauty goddess soon.In Kuala Lumpur, Takeshi Odera is the Director Hairstylist for Number76 Hair Salon, now they've mushrooming to five branches in all around Malaysia already. Check them out if you're just around the corner!