Monday, October 12, 2015

A Cooling Summer Time With Water360⁰ By Watsons

Asia’s leading beauty retailer launched its latest own brand skincare product range at a splashing summer theme event as Water360 by Watsons took the center stage. Thank God I made it that morning for this fun-filled events because such a coincidence I was looking for a hydration gel mask quite desperately due to my dehydration skin recently. After trying out the new Water360 by Watsons Water Drop Hydrating Sleeping Mask and having the 'Seeing is believing' good result of it, I've started using it every week to pamper my dry skin for deep hydration pampering at home.  

The product range already introduced across Asia including mainland China, Hong Kong, Macau, Taiwan and Singapore finally made its way to Malaysian shores with a star studded appearance as Water360 by Watsons collaborated with Malaysian YouTube sensation, Joyce Chu for the launch. Joyce came to limelight when her single ‘Malaysian Chabor’ became a successful hit on YouTube which to date has garnered over 10 million views!

“I feel overwhelm to be invited to partner Watsons’ latest own brand product and launch this together with my latest song. The music video sponsored by Water360 by Watsons was also shot at one of Watsons store,” said the cheerful Joyce during the chit chat session.

“The collaboration effort with Joyce is ideal as she her success and personality fit well with the brand product. Hence, we are proud to have her on board with us to further strengthen our marketing efforts for Water360 by Watsons as our priority is on digital marketing. Through this collaboration, we are confident to reach even further to our audience with the sponsorship of Joyce music video,” said Danny Hoh, Head of Marketing, Watsons Malaysia at the launch.

Water360 by Watsons is specially formulated with pure, nutrient-enriched natural spring water. It is free from alcohol with a mild pH and dermatologically tested. Water360 by Watsons has its many unique selling points and stands out amongst other beauty product.

The range for Water360 by Watsons uses the quintuple hydrating system, which is French spring water that rapidly hydrates and revitalises the skin. Water360 by Watsons provides the skin hydration for better radiance as it locks in moisture whereby the sodium hyaluronate forms a long lasting protective layer that keeps the skin hydrated and radiant. It also has a five times hydrating effect through the Centella Herba Extract as it enhances the skin's moisture retention.

Water360 by Watsons other feature is the advanced water droplet technology and hydro-lipid balancing where Polyphenols found in Sugar Kelp Extracts help to maintain the skin's natural oil content. And the Anti-Oxidising whereby Fucoidan-rich Algae extracts improves the skin's resistance to environmental damage, and maintain a healthy and youthful glow.

Water360 by Watsons hero product is the Mineral Spring Water Drop Hydrating Sleeping Mask (sleeping mask) which to date has been sold more than 1.4 million pieces in Asia alone. The sleeping mask has an innovative cream mask formula that transforms into water droplets when applied. The water directly infuses into the skin, providing optimum hydration and acting as a shield to help retain skin moisture.

“I personally used the sleeping mask which is enriched with BlueJojoba particles encapsulated within the hydrating essence to further enhance the mask’s hydrating ability. It is meant to be used overnight, and to be rinsed off the next morning,” shared Joyce during the product testimonial sharing with members of the media and blogger’s community.

Joyce’s collaboration with Water360 by Watsons can be viewed from her latest single music video titled It’s A Long Day. At press time, the music video has already received more than 300,000 views on YouTube. Fans can also check out her V-log entry on YouTube as she shares her product testimonial with Water360 by Watsons.

“We are confident Water360 by Watsons will attain the same success like it has achieved in other countries in the region. The product range is now available at all Watsons store nationwide,” said Caryn Loh, General Manager of Trading, Watsons Malaysia.

Besides the sleeping mask, Water360 by Watsons range includes cleansing toner, cleansing mousse, facial lotion, pre-essence, hydrating mask and soothing spray with retail price from RM8.90 to RM63.

To view for Joyce Chu V-log entry on Water360 by Watsons, you can follow this link at or this link at

About A.S. Watson Group
A.S. Watson Group is the largest international health & beauty retailer in Asia and Europe, with the purpose to bring more to lives of customers around the world -- anytime and anywhere -- in retail stores, online and through their mobile devices.  Each week, more than 28 million and members shop with us in our over 11,600 retail stores in 24 markets. The Group has a diverse portfolio of market-leading retail brands to meet the customer needs in health & beauty, luxury perfumeries & cosmetics, food, electronics and wine. 

With total revenue over HKD157 billion in fiscal year 2014 and over 110,000 employees, the Group is also a member of the world-renowned multinational conglomerate CK Hutchison Holdings (CKHH), which has five core businesses - ports and related services, retail, infrastructure, energy and telecommunications in over 50 countries.

About Watsons Malaysia
Watsons Malaysia currently operates in more than 300 Watsons stores in the country serving more than 3 million customers per month.

Watsons continually to set the standards in the health, wellness and beauty market, providing personalized advice and counselling in health, beauty and personal care on top of its market-leading product range, making customers LOOK GOOD, FEEL GREAT every day. Since 2009, Watsons has been the No.1 pharmacy/drugstore brand in Asia Pacific for the 7th year running*.

Watsons is the flagship health and beauty brand of A.S. Watson Group.
*Campaign Asia-Pacific’s “Asia's Top 1,000 Brands” Survey 2014 of over 5,000 Asian respondents

1 comment:

  1. i just saw the products at watson the other day, really interested in trying out the mask and face mist.....
    Lakshmi Praba - bigiscompatible.blogspot -