Wednesday, November 26, 2014

XIXILI Pink Wellness Get-Together Party

In conjunction with the annual October Pink Ribbon Month, XIXILI recently organized a ‘Pink Wellness Get Together Party’ under their ‘Love My Life’ community project. This project aims to empower women to take charge of their own well-being and breast health.  

Hosted at a Balinese style Spa Retreat in the heart of Kuala Lumpur, the lucky ladies were all treated to a half hour therapeutic head and shoulder massage, a great cherry on top to a morning of socializing and education, a holistic experience for all the 5 senses. 

The main sponsor for the event was Murad, a skincare brand originating from the United States. The fantastic Murad skincare educational trainers facilitated interactive facial skincare workshops to the delight of the ladies.  Other sponsors include Golden Screen Cinemas and Hard Rock Hotel Penang.

Towards the end of the retreat, lucky draw prizes were awarded to 7 lucky winners for the day, prizes included: GSC Premier Movie Tickets, Murad skincare products, XIXILI shopping vouchers and a grand prize of 2 days 1 night stay at Hard Rock Hotel Penang coupled with a RM300 XIXILI shopping voucher for lingerie shopping!

The Pink Wellness Party was planned with a day’s worth of carousel activities just for the girls. The ladies enjoyed Do-It-Yourself (DIY) workshops and sharing forums that focus on facial skincare by Murad and body spa wellness.

The participants were invited to share their thoughts with XIXILI in an intimate sharing session about lingerie fit, fashion and dilemmas. And last, but not least, they had an educational session on breast self-examination and care conducted by the nursing sisters from Breast Cancer Welfare Association (BCWA).

Through the last decade, XIXILI have been passionate drivers of breast cancer awareness and have championed it through its XIXILI 'Love My Life” community project. Various promotions, activities and events are hosted by “Love My Life” project. XIXILI Pink Tagged Bra is a current promotion running from 1st October – 26th October 2014. For every pink – tagged bra sold, RM3 will be channeled to BCWA.

XIXILI “Love My Life” community project runs public programs all year round to raise awareness towards breast cancer and works to empowers ladies to take a more active role towards taking better care of themselves. One of the signature campaigns hosted under the umbrella of “Love My Life” community project is “BSE I have ü it”. This campaign educates, encourages and reminds women to perform their monthly breast self-examination (BSE) for early detection of breast cancer.

A home-grown Malaysian label, XIXILI was founded by a group of ladies who were pleasantly surprised by the improvements of their bust-lines through the right choice of brassieres. They passionately and dedicatedly seek out to offer women of all ages and lifestyles a truly uplifting experience through a personalized fitting and an exquisite lingerie range.

Today, XIXILI proudly offers beautifully designed A - I cup lingerie offered through the advice of XIXILI’s professionally trained Perfect Fitters. With an adamant approach towards fit, XIXILI bras are tailored to a high quality, comfortable yet functional, and beautifully fashionable.  

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