The coveted Guardian
People’s Choice Award 2016 returns once again for its 15th installment with
even more in store for consumers. As the leading pharmacy, health and beauty
retail chain in Malaysia, Guardian is introducing a more robust platform for
consumers to vote for their favourite brands. We were invited to Sunway Villa last April for this preview, really impressive and expressive of Guardian Malaysia to display all the 250 products at this beautiful villa creatively. Tempting me so much to own a beautiful place like this immediately.
This year, the voting system moves
to an online platform, which will allow consumers easier access and convenience
when participating. With a purchase of RM10 and above in a single receipt
either in-store or via e-store, customers can log on to www.guardianpca.com.my
and will be entitled to one digital entry.
“Society today has moved into a
digital era where everything is at the tip of your fingertips. As a company
that prides itself in progressing with the community, we wanted to ensure we
provide that same convenience and hassle-free engagement when it came to our People’s
Choice Award,” commented Ms Shirley New, Senior Marketing Manager at Guardian
Health And Beauty Sdn. Bhd.
Refining the contest even further,
the voting system will be divided into two categories based on gender, to
ensure a more streamlined experience. For best results however, voters must
complete at least one category field and are encouraged to answer both sets of
questions to have a better chance at winning the array of amazing prizes that
has been lined up.
“This has been an extremely
successful platform for us to engage with our consumers. The market today is
driven by passionate individuals who are loyal and supportive of the brands
they enjoy. Through the People’s Choice Award, we are giving them an
opportunity to endorse that support while assisting our business partners and
brand owners strengthen their relationship with consumers and stay relevant in
the market,” she added.
The People’s Choice Award 2016
contest kicks-off from April 28 to May 25, 2016. All voting will be hosted
online and those that have the highest number of accurate matches to the
winning rank will be awarded the monthly or weekly prizes. Tie-breakers will be
determined by date of submission where the earlier entry will be deemed the
winner. As a token of appreciation, all participants partake in the contest will
receive an e-voucher worth RM10 upon completion, to be spent on e-store
purchases.
Among the prizes that are up for
grabs for the Guardian People’s Choice Award 2016 are:
@ 1 x Grand Prize: RM1,000 Guardian
Vouchers per month over 12 months & Products from all nominated brands
worth RM16,500.
@ 10 x 1st Prize: RM300 Guardian
vouchers per month over 12 months & Products from all nominated brands worth
RM8,100.
@ 2 x Weekly Winners: Products from
all nominated brands worth RM4,500.
There are 58 participating
categories and close to 250 products this year ranging from hair care, face
care, personal care, cosmetics, beauty, hygiene, health care, supplements &
medication, mother and child products and confectionery. I have voted for my favourite products, quickly go for it and may the best entry wins it all!
Participants are reminded to keep the receipt for winners’ verification and prize redemption. For more information on Guardian
People’s Choice Award, you can visit www.guardian.com.my or Facebook page https://www.facebook.com/GuardianMalaysia/?fref=nf
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