Tuesday, January 15, 2013

Shu Uemura Unmask, No.1 Cleansing Oil since 1967

The limited edition unmask bottles, the origin of cleansing oil since 1967

What is the most important for skincare?
Mr. Shu Uemura’s answer is “cleansing.” “The skin is endowed with many functions to preserve its beauty. But one thing it cannot do is cleanse itself. The beauty of cleansing oil is that it is the most effective way to remove all impurities, and it creates the best skin condition, by Shu Uemura.

Based on his long cultivated experience as a pioneer make-up artist, Mr. Shu Uemura emphasized cleansing as the most essential step in a skincare routine. Impurities slow down the skin’s natural functions and accelerate aging.

Removing dead skin and impurities from the skin will naturally accelerate the metabolism rate, which in turn promotes skin renewal that brings out one’s natural beauty. Cleansing gets rid of the impurities, just like tears wash away emotions.

Because it is oil, it helps to remove a wide range of make-up products and impurities such as foundation, lipstick, waterproof make-up, dead skin cells and excess sebum with a gentle rinse.It spreads effortlessly over the skin by capillary action spreading even into pores, designed to dissolve sebum and impurities from pores. It is delicate on skin which enables gentle cleansing with an expert’s touch.

Specially selected oils and actives of natural origin come fused with the intelligence of science to provide immediate moisture in one-step cleansing. With high cleansing ability that is gentle to skin, shu uemura cleansing oil respects skin’s natural moisture balance, and is designed to improve the condition of skin every time one cleanses.

While working as a make-up artist in Hollywood in the 1950s, Mr. Shu Uemura discovered a revolutionary oil-based cleanser that removed the heavy on-screen make-up used on actresses. The wonderful condition of actresses’ skin amazed him, even after shooting in dusty studios in heavy make-up day after day, their skin simply became more beautiful. He discovered the secret - a golden hued magic oil called “unmask”.

The worlds of fashion, beauty, and celebrity understood the importance of cleansing oils and praised the innovative product. Through word of mouth, the cleansing oil’s remarkable power earned it must-have status.

Since unmask’s debut, shu uemura has continued to improve the formula of this magic oil with the latest technology. Constant innovation is why this oil is considered across the world, decade after decade, as the best cleansing oil in existence.Now after 46 years, 1 bottle of shu uemura cleansing oil is sold every 7 seconds around the world.

450ml: RM360,150ml:RM150

For global skin concerns: Ultime sublime beauty cleansing oil
The luminous sparkle of gold, delicate yet bold, expresses the ultimate in modern luxury. 8 exquisite oils are infused with botanical ingredients. A cashmere-like cocooning oil to fight against all skin concerns for supreme skin quality.


For aging concerns: Cleansing beauty oil premium A/O advanced formula 
Escape to a gentle world of dreams with this comfortable cleansing oil with Green Tea Extract empowered by Ginkgo Leaf Extract, known for its anti-oxidant and microcirculation properties, revitalizes the appearance of fatigued skin and refines skin texture.


For brightening:Whitefficient clear brightening gentle cleansing oil 
Bursting prune blossoms and fruits harmonize- so airy and fresh. This light-textured oil effectively removes dead cells containing melanin and heavy make-up enabling effective brightening. Empowered with Mito-White Complex, Vitamin C, and Fruit Acid Mix, the Ultimate Removal System with higher removability swiftly removes make-up and impurities. After cleansing skin looks clarified, and more even toned.


For all skin conditions:High performance balancing cleansing oil advanced formula
Camellias embody the elegance of Unmask’s origins. Infused with Asian Botanical Oils such as Camellia Oil and Ginger Root Oil, this formula cleanses gently and maintains skin’s moisture balance. Leaves skin feeling comfortable with a fresh and sensuous rosemary aroma.


For pore concerns: Fresh pore clarifying gentle cleansing oil 
Floating cherry blossom petals evoke the fresh sweetness of spring. A light-textured oil for complete pore cleansing with Sakura Complex. Deeply washes away pore concerns for refined, smooth, visibly poreless skin.

To get update with Shu Uemura latest promotions, you can check out their Facebook page  at https://www.facebook.com/MyShuUemura?fref=ts


  1. Love the funky packaging! Of course I love the product too. Lovely even for my combination skin.

    1. Haha...Yea, I love it too.True, it's clean enough and keeping your skin smooth!